Cargando…
Big data : using SMART big data, analytics and metrics to make better decisions and improve performance /
"The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources require...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken :
John Wiley & Sons,
2015.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
| LEADER | 00000cam a2200000 a 4500 | ||
|---|---|---|---|
| 001 | EBOOKCENTRAL_ocn897884971 | ||
| 003 | OCoLC | ||
| 005 | 20240329122006.0 | ||
| 006 | m o d | ||
| 007 | cr ||||||||||| | ||
| 008 | 141117s2015 nju ob 001 0 eng d | ||
| 040 | |a UKMGB |b eng |e pn |c UKMGB |d OCLCO |d HEBIS |d E7B |d DEBSZ |d OCLCQ |d OCLCO |d COO |d DG1 |d UPM |d IDB |d LIP |d PIFAG |d ZCU |d AUTEG |d MERUC |d OTZ |d OCLCQ |d ZEM |d OCLCF |d ICG |d VT2 |d YT1 |d OCLCQ |d C6I |d TKN |d OCLCQ |d BRX |d DKC |d ERL |d OCLCQ |d YDX |d MM9 |d OCLCQ |d TUHNV |d OCLCO |d OCLCQ |d OCLCO |d OCLCL | ||
| 016 | 7 | |a 016965767 |2 Uk | |
| 019 | |a 1055351691 |a 1081194072 |a 1083046128 |a 1171498347 | ||
| 020 | |a 1118965825 |q (ePub ebook) | ||
| 020 | |a 1118965787 |q (PDF ebook) | ||
| 020 | |a 9781118965788 |q (PDF ebook) | ||
| 020 | |a 9781119231417 |q (e-book) | ||
| 020 | |a 1119231418 |q (e-book) | ||
| 020 | |a 9781118965825 |q (ePub ebook) | ||
| 020 | |a 9781119278825 | ||
| 020 | |a 1119278821 | ||
| 020 | |a 9781119231394 | ||
| 020 | |a 1119231396 | ||
| 020 | |z 1118965833 | ||
| 020 | |z 9781118965832 | ||
| 020 | |z 9781119231387 | ||
| 029 | 1 | |a AU@ |b 000059229427 | |
| 029 | 1 | |a CHNEW |b 000943806 | |
| 029 | 1 | |a CHVBK |b 480240361 | |
| 029 | 1 | |a DEBBG |b BV043615990 | |
| 029 | 1 | |a DEBSZ |b 427428211 | |
| 029 | 1 | |a GBVCP |b 1002760550 | |
| 035 | |a (OCoLC)897884971 |z (OCoLC)1055351691 |z (OCoLC)1081194072 |z (OCoLC)1083046128 |z (OCoLC)1171498347 | ||
| 037 | |a BCCCE2C6-6578-42E9-A58D-3C957D1B4EC6 |b OverDrive, Inc. |n http://www.overdrive.com | ||
| 037 | |a CL0500000739 |b Safari Books Online | ||
| 050 | 4 | |a HD30.2 .M374 2015 | |
| 072 | 7 | |a BUS |x 082000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 041000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 042000 |2 bisacsh | |
| 072 | 7 | |a BUS |x 085000 |2 bisacsh | |
| 082 | 0 | 4 | |a 658.40302856312 |2 23 |
| 084 | |a BUS000000 |a BUS063000 |a BUS016000 |2 bisacsh | ||
| 049 | |a UAMI | ||
| 100 | 1 | |a Marr, Bernard, |e author. | |
| 245 | 1 | 0 | |a Big data : |b using SMART big data, analytics and metrics to make better decisions and improve performance / |c Bernard B. Marr. |
| 264 | 1 | |a Hoboken : |b John Wiley & Sons, |c 2015. | |
| 300 | |a 1 online resource | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 505 | 0 | |a Best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario. Learn how predictive analytics helps Amazon, Target, John Deere and Apple understand their customers Discover how big data is behind the success of Walmart, LinkedIn, Microsoft and more Learn how big data is changing medicine, law enforcement, hospitality, fashion, science and banking Develop your own big data strategy by accessing additional reading materials at the end of each chapter "-- Provided by publisher. | |
| 520 | |a "The best-selling author of Big Data is back, this time with a unique and in-depth insight into how specific companies use big data. Big data is on the tip of everyone's tongue. Everyone understands its power and importance, but many fail to grasp the actionable steps and resources required to utilise it effectively. This book fills the knowledge gap by showing how major companies are using big data every day, from an up-close, on-the-ground perspective. From technology, media and retail, to sport teams, government agencies and financial institutions, learn the actual strategies and processes being used to learn about customers, improve manufacturing, spur innovation, improve safety and so much more. Organised for easy dip-in navigation, each chapter follows the same structure to give you the information you need quickly. For each company profiled, learn what data was used, what problem it solved and the processes put it place to make it practical, as well as the technical details, challenges and lessons learned from each unique scenario. Learn how predictive analytics helps Amazon, Target, John Deere and Apple understand their customers Discover how big data is behind the success of Walmart, LinkedIn, Microsoft and more Learn how big data is changing medicine, law enforcement, hospitality, fashion, science and banking Develop your own big data strategy by accessing additional reading materials at the end of each chapter "-- |c Provided by publisher | ||
| 504 | |a Includes bibliographical references and index. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Business planning |x Data processing. | |
| 650 | 0 | |a Decision making |x Data processing. | |
| 650 | 0 | |a Organizational effectiveness |x Data processing. | |
| 650 | 0 | |a Big data. | |
| 650 | 0 | |a Business intelligence. | |
| 650 | 0 | |a Data mining. | |
| 650 | 6 | |a Prise de décision |x Informatique. | |
| 650 | 6 | |a Efficacité organisationnelle |x Informatique. | |
| 650 | 6 | |a Données volumineuses. | |
| 650 | 6 | |a Exploration de données (Informatique) | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x General. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Strategic Planning. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Consumer Behavior. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Big data |2 fast | |
| 650 | 7 | |a Business intelligence |2 fast | |
| 650 | 7 | |a Business planning |x Data processing |2 fast | |
| 650 | 7 | |a Data mining |2 fast | |
| 650 | 7 | |a Decision making |x Data processing |2 fast | |
| 758 | |i has work: |a Big data (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFYGwpYC7tjYDMPGdRYPpP |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version |z 9781118965832 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1895824 |z Texto completo |
| 936 | |a BATCHLOAD | ||
| 938 | |a ebrary |b EBRY |n ebr11004540 | ||
| 938 | |a YBP Library Services |b YANK |n 12903473 | ||
| 994 | |a 92 |b IZTAP | ||