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Business essentials for strategic communicators : creating shared value for the organization and its stakeholders /
The rise of digital media and the public's demand for transparency has elevated the importance of communication for every business. To have a voice or seat at the table and maximize their full value, a strategic communicator must be able to speak the language and understand business goals, issu...
| Clasificación: | Libro Electrónico |
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| Autores principales: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York City :
Palgrave Macmillan,
2014.
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| Temas: | |
| Acceso en línea: | Texto completo |