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A bigger prize : how we can do better than the competition /

"A leading business strategist and former CEO draws lessons from long-successful companies to dispel the myth that competition has to be a zero-sum game, showing how companies that foster collaboration and a healthy interdependency are more likely to become --and remain-- significant leaders in...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Heffernan, Margaret, 1955- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, N.Y. : PublicAffairs, 2014.
Edición:First edition.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 2 |a A bigger prize :  |b how we can do better than the competition /  |c Margaret Heffernan. 
246 3 0 |a How we can do better than the competition 
250 |a First edition. 
264 1 |a New York, N.Y. :  |b PublicAffairs,  |c 2014. 
300 |a 1 online resource (1 volume) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
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588 0 |a Print version record. 
504 |a Includes bibliographical references and index. 
520 |a "A leading business strategist and former CEO draws lessons from long-successful companies to dispel the myth that competition has to be a zero-sum game, showing how companies that foster collaboration and a healthy interdependency are more likely to become --and remain-- significant leaders in their field"--  |c Provided by publisher 
505 0 |a Introduction; PART I: PERSONAL BEST; 1. Oh, Brother!; 2. Making the Grade; 3. The Morning After; 4. Angry Birds; 5. Keeping Score; PART II: THE CASE OF THE PURDUE CHICKENS; 6. Only the Impresarios Thrive; PART III: THE BUSINESS OF WINNING; 7. Clone Wars; 8. Supersize Everything; 9. How Low Can We Go?; 10. Top of the World; 11. A Bigger Prize; Acknowledgments; Notes; Bibliography; Index. 
546 |a English. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Business networks. 
650 0 |a Competition. 
650 0 |a Strategic alliances (Business) 
650 0 |a Organizational effectiveness. 
650 0 |a Creative ability in business. 
650 6 |a Réseaux d'affaires. 
650 6 |a Alliances stratégiques (Affaires) 
650 6 |a Efficacité organisationnelle. 
650 6 |a Créativité dans les affaires. 
650 7 |a BUSINESS & ECONOMICS  |x Workplace Culture.  |2 bisacsh 
650 7 |a PSYCHOLOGY  |x Industrial & Organizational Psychology.  |2 bisacsh 
650 7 |a Business networks  |2 fast 
650 7 |a Competition  |2 fast 
650 7 |a Creative ability in business  |2 fast 
650 7 |a Organizational effectiveness  |2 fast 
650 7 |a Strategic alliances (Business)  |2 fast 
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