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WHO report on the global tobacco epidemic, 2013 : enforcing bans on tobacco advertising, promotion and sponsorship /
The report examines in detail the two primary strategies to provide health warnings: labels on tobacco product packaging and anti-tobacco mass media campaigns. It provides a comprehensive overview of the evidence base for warning people about the harms of tobacco use as well as country-specific info...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor Corporativo: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Geneva :
World Health Organization,
2013.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 245 | 0 | 0 | |a WHO report on the global tobacco epidemic, 2013 : |b enforcing bans on tobacco advertising, promotion and sponsorship / |c World Health Organization. |
| 246 | 3 | 0 | |a Enforcing bans on tobacco advertising, promotion and sponsorship |
| 260 | |a Geneva : |b World Health Organization, |c 2013. | ||
| 300 | |a 1 online resource (106 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 500 | |a Title from home title page (viewed on October 3, 2014). | ||
| 504 | |a Includes bibliographical references. | ||
| 520 | |a The report examines in detail the two primary strategies to provide health warnings: labels on tobacco product packaging and anti-tobacco mass media campaigns. It provides a comprehensive overview of the evidence base for warning people about the harms of tobacco use as well as country-specific information on the status of these measures. | ||
| 536 | |a Made possible by funding from Bloomberg Philanthropies. | ||
| 505 | 0 | |a Cover; Contents; ONE THIRD OF THE WORLD'S POPULATION -- 2.3 BILLION PEOPLE -- ARE NOW COVERED BY AT LEAST ONE EFFECTIVE TOBACCO CONTROL MEASURE; A letter from WHO Assistant Director-General; SUMMARY; WHO FRAMEWORK CONVENTION ON TOBACCO CONTROL; Article 13 -- Tobacco advertising, promotion and sponsorship; Guidelines for implementation of Article 13; Scope of a comprehensive ban; Constitutional principles in relation to a comprehensive ban; Consistency; Responsible entities; Domestic enforcement of laws on tobacco advertising, promotion and sponsorship; Public education and community awareness. | |
| 505 | 8 | |a ENFORCE BANS ON TOBACCO ADVERTISING, PROMOTION AND SPONSORSHIPTobacco companies spend billions of US dollars on advertising, promotion and sponsorship every year; Tobacco advertising, promotion and sponsorship increase the likelihood that people will start or continue to smoke; Tobacco companies target low- and middle-income countries; Advertising, promotion and sponsorship activities normalize and glamourize tobacco use; Complete bans are needed to counteract the effects of tobacco advertising, promotion and sponsorship. | |
| 505 | 8 | |a Bans on tobacco advertising, promotion and sponsorship are effective at reducing smokingPartial bans and voluntary restrictions are ineffective; Bans must completely cover all types of tobacco advertising, promotion and sponsorship; Bans on direct advertising; Bans on indirect advertising, promotion and sponsorship; Point-of-sale bans are a key policy intervention; "Corporate social responsibility" initiatives should be prohibited; The tobacco industry will strongly oppose bans on its advertising, promotion and sponsorship activities; Industry arguments can be effectively countered. | |
| 505 | 8 | |a Effective legislation must be enforced and monitoredPolitical will and public support are necessary; Bans should be announced in advance of implementation; International and crossborder bans can be enforced; Legislation should be updated to address new products and industry tactics; Penalties for violations must be high to be effective; Potential new areas for legislation; Monitoring of tobacco advertising, promotion and sponsorship activities is essential; Coordination with other government ministries and civil society organizations is important; COMBATTING TOBACCO INDUSTRY INTERFERENCE. | |
| 505 | 8 | |a Tobacco industry interference with tobacco control can be neutralizedCountering industry tactics; FIVE YEARS OF PROGRESS IN GLOBAL TOBACCO CONTROL; One third of the world's people are protected by at least one effective tobacco control measure; Most progress has been in low- and middle-income countries; Some tobacco control measures have become more established than others; More progress is needed in all countries; Turkey marks singular achievement in tobacco control; ACHIEVEMENT CONTINUES BUT MUCH WORK REMAINS; Monitor tobacco use and prevention policies. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Tobacco use |x Prevention. | |
| 650 | 0 | |a Smoking |x Prevention. | |
| 650 | 0 | |a Public health. | |
| 650 | 0 | |a Medical policy. | |
| 650 | 0 | |a Persuasion (Psychology) | |
| 650 | 1 | 2 | |a Smoking Prevention |
| 650 | 2 | |a Public Health | |
| 650 | 2 | 2 | |a Advertising |x methods |
| 650 | 2 | 2 | |a Health Policy |
| 650 | 2 | 2 | |a Persuasive Communication |
| 650 | 2 | 2 | |a Tobacco Industry |x legislation & jurisprudence |
| 650 | 6 | |a Santé publique. | |
| 650 | 6 | |a Politique sanitaire. | |
| 650 | 6 | |a Communication persuasive. | |
| 650 | 7 | |a public health. |2 aat | |
| 650 | 7 | |a LAW |x Military. |2 bisacsh | |
| 650 | 7 | |a Persuasion (Psychology) |2 fast | |
| 650 | 7 | |a Medical policy |2 fast | |
| 650 | 7 | |a Public health |2 fast | |
| 650 | 7 | |a Smoking |x Prevention |2 fast | |
| 650 | 7 | |a Tobacco use |x Prevention |2 fast | |
| 710 | 2 | |a World Health Organization. | |
| 758 | |i has work: |a WHO Report on the Global Tobacco Epidemic 2013 (Text) |1 https://id.oclc.org/worldcat/entity/E39PCXVKc8MryydDq3dJQwTY3j |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Organization, World Health. |t WHO Report on the Global Tobacco Epidemic 2013 : Enforcing bans on tobacco advertising promotion and sponsorship. |d Geneva : World Health Organization, ©2013 |z 9789241505871 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1612009 |z Texto completo |
| 938 | |a ProQuest Ebook Central |b EBLB |n EBL1612009 | ||
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