Cargando…
The definitive book of branding /
With the growing body of knowledge on branding, there are now more facets of branding that brand custodians need to know than ever before. A unique compilation of branding experts, The Definitive Book of Branding addresses the needs of branding professionals across the world. The book walks the read...
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New Delhi, India :
Sage Response,
2014.
|
| Temas: | |
| Acceso en línea: | Texto completo |
| Sumario: | With the growing body of knowledge on branding, there are now more facets of branding that brand custodians need to know than ever before. A unique compilation of branding experts, The Definitive Book of Branding addresses the needs of branding professionals across the world. The book walks the reader through the. |
|---|---|
| Descripción Física: | 1 online resource (433 pages) : illustrations, photographs |
| Bibliografía: | Includes bibliographical references at the end of each chapters and index. |
| ISBN: | 9789351501046 9351501043 9781322031217 1322031215 |