Small world, big market : global business /
Small World, Big Market: Global Business provides geographical and historical context to international business at a macro scale. The book closes with a brief examination of principles that can be used in conducting business across multiple cultures, and highlights the importance of personal charact...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Lanham :
Lexington Books,
[2014]
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | Small World, Big Market: Global Business provides geographical and historical context to international business at a macro scale. The book closes with a brief examination of principles that can be used in conducting business across multiple cultures, and highlights the importance of personal character in conducting business. |
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Descripción Física: | 1 online resource (xv, 171 pages) |
Bibliografía: | Includes bibliographical references (pages 151-166) and index. |
ISBN: | 9780739187234 0739187236 |