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140802s2014 xx ob 000 0 eng d |
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|a UAMI
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|a Hurley, Robert.
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|a Building Trust in Financial Services.
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260 |
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|a Bradford :
|b Emerald Group Publishing Limited,
|c 2014.
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|a 1 online resource (104 pages)
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|a International Journal of Bank Marketing: Volume 32, Issue 5
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|a Print version record.
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|a Cover; Editorial boards; Guest editorial; Understanding the loss of trust in large banks; Do we bank on regulation orreputation? A meta-analysis and meta-regression of organizational trust in the financial services sector; Trust and risk-taking in a pension investment setting; The impact of technology CSFs on customer satisfaction and the role of trust.
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|a This special issue on Building Trust in Financial Services is a collaboration between the International Journal of Bank Marketing and the Consortium for Trustworthy Organizations at Fordham University to bring relevant scholarly insights to the challenges that financial services firms face in managing complex stakeholder trust relations. This special issue extends scholarly research in financial service marketing in understanding the broader stakeholders, the role of regulation, the unique importance of trust and the direct and indirect effects that aspects of trustworthiness have on customers.
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|a Includes bibliographical references at the end of each chapters.
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590 |
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
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650 |
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|a Financial services industry.
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650 |
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|a Selling.
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650 |
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|a Strategic planning.
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|a Services financiers.
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650 |
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|a Vente.
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|a Planification stratégique.
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|a selling.
|2 aat
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|a Financial services industry
|2 fast
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650 |
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7 |
|a Selling
|2 fast
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650 |
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7 |
|a Strategic planning
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700 |
1 |
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|a Estelami, Hooman.
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700 |
1 |
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|a Eriksson, Kent.
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776 |
0 |
8 |
|i Print version:
|a Hurley, Robert.
|t Building Trust in Financial Services.
|d Bradford : Emerald Group Publishing Limited, ©2014
|z 9781783506507
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830 |
|
0 |
|a International Journal of Bank Marketing: Volume 32, Issue 5.
|
856 |
4 |
0 |
|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1752789
|z Texto completo
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