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Making media work : cultures of management in the entertainment industries /
In popular culture, management in the media industry is frequently understood as the work of network executives, studio developers, and market researchers-""the suits""--Who oppose the more productive forces of creative talent and subject that labor to the inefficiencies and risk...
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | , , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
New York University Press,
©2014.
|
| Colección: | Critical cultural communication.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 245 | 0 | 0 | |a Making media work : |b cultures of management in the entertainment industries / |c edited by Derek Johnson, Derek Kompare, and Avi Santo. |
| 260 | |a New York : |b New York University Press, |c ©2014. | ||
| 300 | |a 1 online resource (vi, 330 pages). | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 347 | |a data file |2 rda | ||
| 490 | 1 | |a Critical cultural communication | |
| 504 | |a Includes bibliographical references and index. | ||
| 520 | |a In popular culture, management in the media industry is frequently understood as the work of network executives, studio developers, and market researchers-""the suits""--Who oppose the more productive forces of creative talent and subject that labor to the inefficiencies and risk aversion of bureaucratic hierarchies. However, such portrayals belie the reality of how media management operates as a culture of shifting discourses, dispositions, and tactics that create meaning, generate value, and shape media work throughout each moment of production and consumption. Making Media Work aims to provi. | ||
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Cover -- Contents -- Introduction: Discourses, Dispositions, Tactics: Reconceiving Management in Critical Media Industry Studies -- I. DISCOURSES -- 1. Building Theories of Creative Industry Managers: Challenges, Perspectives, and Future Directions -- 2. Towards a Structuration Theory of Media Intermediaries -- 3. Linear Legacies: Managing the Multiplatform Production Process -- 4. Enterprising Selves: Reality Television and Human Capital -- II. DISPOSITIONS -- 5. Record Men: Talent Scouts in the U.S. Recording Industry, 920-1935. | |
| 505 | 8 | |a 12. Listening and Empathizing: Advocating for New Management Logics in Marketing and Corporate Communication -- Bibliography -- Contributors -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- R -- S -- T -- U -- V -- W -- Y. | |
| 505 | 8 | |a 6. Recasting the Casting Director: Managed Change, Gendered Labor -- 7. Brazilian Film Management Culture and Partnering with os majors: A Midlevel Approach -- 8. Constructing Social Media's Indie Auteurs: Management of the Celebrity Self in the Case of Felicia Day -- III. TACTICS -- 9. "Selling Station Personality": Managing Impending Change in Postwar Radio, 1948-1953 -- 10. Tweeting on the BBC: Audience and Brand Management via Third Party Websites -- 11. Market Research in the Media Industries: On the Strategic Relationship between Client and Supplier. | |
| 546 | |a English. | ||
| 590 | |a eBooks on EBSCOhost |b EBSCO eBook Subscription Academic Collection - Worldwide | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 590 | |a JSTOR |b Books at JSTOR Demand Driven Acquisitions (DDA) | ||
| 650 | 0 | |a Management |v Cross-cultural studies. | |
| 650 | 0 | |a Mass media |x Management. | |
| 650 | 0 | |a Cultural industries. | |
| 650 | 6 | |a Gestion |v Études transculturelles. | |
| 650 | 6 | |a Médias |x Gestion. | |
| 650 | 6 | |a Industries culturelles. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industries |x General. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industries |x Media & Communications. |2 bisacsh | |
| 650 | 7 | |a Cultural industries |2 fast | |
| 650 | 7 | |a Management |2 fast | |
| 650 | 7 | |a Mass media |x Management |2 fast | |
| 655 | 7 | |a Cross-cultural studies |2 fast | |
| 700 | 1 | |a Johnson, Derek, |d 1979- |e editor. |1 https://id.oclc.org/worldcat/entity/E39PCjJrwrp3GWRwrCXgVFb7xP | |
| 700 | 1 | |a Kompare, Derek, |e editor. | |
| 700 | 1 | |a Santo, Avi, |e editor. | |
| 758 | |i has work: |a Making media work (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFDdhkYY7bTH3hhMK87QG3 |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Johnson, Derek. |t Making Media Work. |d New York : NYU Press, 2014 |z 9780814764695 |
| 830 | 0 | |a Critical cultural communication. | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1747363 |z Texto completo |
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