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Making media work : cultures of management in the entertainment industries /

In popular culture, management in the media industry is frequently understood as the work of network executives, studio developers, and market researchers-""the suits""--Who oppose the more productive forces of creative talent and subject that labor to the inefficiencies and risk...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Johnson, Derek, 1979- (Editor ), Kompare, Derek (Editor ), Santo, Avi (Editor )
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : New York University Press, ©2014.
Colección:Critical cultural communication.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:In popular culture, management in the media industry is frequently understood as the work of network executives, studio developers, and market researchers-""the suits""--Who oppose the more productive forces of creative talent and subject that labor to the inefficiencies and risk aversion of bureaucratic hierarchies. However, such portrayals belie the reality of how media management operates as a culture of shifting discourses, dispositions, and tactics that create meaning, generate value, and shape media work throughout each moment of production and consumption. Making Media Work aims to provi.
Descripción Física:1 online resource (vi, 330 pages).
Bibliografía:Includes bibliographical references and index.
ISBN:9780814724989
0814724981