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Research Methods for Business and Social Science Students.

<Div style=""text-align: justify;""> <strong>Research Methods for Business and Social Science Students</strong> aims to present a clear discussion of the research methods employed in various disciplines related to our daily life problems. The theoretical basis o...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Adams, John
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Sage Publications Pvt. Ltd, 2014.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Contents; Preface; Acknowledgements; 1
  • Introduction to Research; 2
  • Research Methodology; 3
  • The Research Cycle; 4
  • Literature Review and Critical Reading; 5
  • Sampling; 6
  • Primary Data Collection; 7
  • Secondary Data Collection; 8
  • Surveys; 9
  • Interviews and Focus Groups; 10
  • Qualitative Data Analysis; 11
  • Descriptive Quantitative Analysis; 12
  • Correlation and Regression; 13
  • Advanced Statistical Analysis; 14
  • Tests of Measurement and Quality; 15
  • Conducting Your Research; 16
  • Writing and Presenting the Dissertation; Appendices; Bibliography and Further Reading.