Cargando…
The silk road rediscovered : how Indian and Chinese companies are becoming globally stronger by winning in each others markets /
"A road map for Indian companies who want to do business in ChinaFor almost every large Indian company, China has become mission critical as a market, a supplier, a source of low cost capital, a platform for global advantage, a partner, and a competitor. However, for most Indian executives, the...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
San Francisco :
Jossey-Bass, A Wiley Brand,
2014.
|
| Temas: | |
| Acceso en línea: | Texto completo Texto completo |
Tabla de Contenidos:
- Cover; Title Page; Copyright; Contents; Foreword; Preface; Acknowledgments; Chapter 1: Asia's Best-Kept Secret: Growing Economic Ties Between India and China; The Historical Backdrop; Geopolitical Tensions: An Irritant but not a Show Stopper; People's Attitudes: Growing Wariness Amidst Mutual Respect; China and India in 2025; Think Convergence, not Complementarity; China-India Trade: Explosive Growth but Growing Tensions; Direct Investments: The New Frontier; Chapter 2: Succeeding in China: Opportunities and Challenges; China Opportunities; In China for China and the World.
- B2B and B2C ServicesIndustrial Automation; Enhancing Energy Efficiency; Combating Pollution Control; Agricultural Productivity and Water Scarcity; Luxury Goods and Tourism; China Challenges; Cultural and Political Challenges; Economic Challenges; Chapter 3: Leveraging India's Home-Country Advantages: Tata Consultancy Services in China; Offshoring Services: Saudi has Oil, India has Software; TCS shi zuo shen me de?; Babysteps: Shanghai, Hangzhou, and Beijing appear on the TCS Map; Developing Vision and Strategy; Joys and Sorrows of Early Days: Understanding China.
- TCS Creates a JV with the Government as a PartnerRolling Out the "China for China" Strategy; A Bold Move: Smart City Solutions in China; Looking Ahead: Plans for Growth; Chapter 4: Making China a Second Home: Mahindra Tractors in China; The Mahindra Group; Mahindra Tractors; Why China? Why 2005?; Entering China; Transforming JTC; A Second Joint Venture in China; Chapter 5: Partnering with Chinese Institutions: NIIT in China; Entering China; Managing Intellectual Property Risks; Adapting to Local Imperatives; Spreading Wings Beyond Shanghai; Inventing the "NIIT Inside" Model.
- Challenges With Entrepreneurs as FranchiseesPartnering with Government Institutions; Reaching for the Skies; Chapter 6: Driving Indirectly into China: Tata Motors and Jaguar Land Rover; Tata Motors' Acquisition of Jaguar Land Rover; Jaguar Land Rover in China; Entry into China Under Ford Ownership; Tata Motors Takes Charge; Manufacturing in China; Chapter 7: Committed Pioneers: Chinese Companies in India; Chinese Power Equipment Suppliers; Xindia Steels: A Promising Joint Venture in the Steel Sector; Huawei's Multidimensional Engagement with India.
- Lenovo's Determined Push to Become the Market Leader in IndiaHaier's Attempt to Make Up for Its Late Start in India; Lessons from Chinese Companies' Journeys in India; Chapter 8: A China Roadmap for Indian Companies; Think Global, Not Just In-China-for-China; Risk-Proofing Your China Strategy; Deciding Whether to Partner or Not; Managing Relationships with the Government; Building Product and Institutional Brands; Managing Talent; Treating Your China Journey as a Learning Process; Notes; About the Authors; Index; More from Wiley.