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Handbook of Market Segmentation : Strategic Targeting for Business and Technology Firms, Third Edition.

Whether it's due to a lack of focus, lack of time, or just bad planning, most companies fall short of the mark in their target marketing. The Handbook of Market Segmentation, 3rd Edition: Strategic Target Marketing for Business and Technology Firms is a practical, how-to guide to what marketers...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Weinstein, Art
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Taylor and Francis, 2013.
Edición:3rd ed.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Half Title; Title Page; Copyright Page; Table of Contents; Foreword; Acknowledgments; Introduction; Conclusions About the Witness Stand; How to Use This Book; Chapter 1. How the Court System Works; Types of Courts and Rules of Evidence; Types of Witnesses; American Jurisprudence Proof of Facts; Depositions; The Affidavit; Discovery; Legal Definitions; The Court System and Definitions: Summary; Chapter 2. The Biopsychosocial Assessment As Expertise; Relearning the Biopsychosocial Assessment; Definition of the Biopsychosocial Assessment.
  • Qualifying As an Expert in Conducting Biopsychosocial AssessmentsDirect Examination Questions; Cross-Examination Questions; Case Example and Testimony Using the Biopsychosocial Assessment; Direct Examination Questions; Direct Testimony from Interviews Only; Cross-Examination Testimony from Interviews Only; Biopsychosocial Assessment Questionnaires; The Biopsychosocial Assessment: Summary; Chapter 3. Working with the Lawyer on Your Case; Example of Testimony Without Reference to the Client; Working with the Lawyer on Your Case: Summary; Chapter 4. Investigators and Investigations.
  • Checklist for InvestigationsAsking for an Investigator; Investigators and Investigations: Summary; Chapter 5. Interviews; Sample Interview with a Mother; Sample Interview with Military Personnel; Interviews: Summary; Chapter 6. Records; Sample of Direct Testimony from Records; Sample of Cross-Examination on the Records; Sample of Direct Testimony in a Sexual Abuse Case; Records: Summary; Chapter 7. Interviewing Other Experts; Example of Testimony Regarding Other Experts; Interviewing Other Experts: Summary; Chapter 8. Research and Other Publications; Case Example 1.
  • Sample of Testimony Regarding Publication of Civil SuitCase Example 2; Sample of Testimony Using Literature on Sexual Trauma; Research and Other Publications: Summary; Chapter 9. Visual Aids; Examples of Visual Aids; Example of Testimony Using Visual Aids; Visual Aids: Summary; Chapter 10. Preparation of Testimony; Themes, Conclusions, and Sources; Tell the Attorney About Your Opinions; Preparing Direct and Cross-Examination; Preparation of Testimony: Summary; Chapter 11. Qualifying As an Expert; Sample of Qualifying Questions for the Clinical Social Work Expert.
  • Qualifying As an Expert: SummaryChapter 12. Direct Testimony; Laying the Foundation; Addressing the Court; Direct Testimony: Summary; Chapter 13. Cross-Examination; The Most Commonly Asked Questions on Cross-Examination; Examples of Cross-Examination Questions; Cross-Examination: Summary; Chapter 14. Courtroom Demeanor; Appendix. Tips for Testifying in Court; Talk to the Attorney About the Case; Preparation; On the Witness Stand; Bibliography; Index.