The out-of-home immersive entertainment frontier : expanding interactive boundaries in leisure facilities /

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Digital Out of Home Entertainment is transforming the customer experience in shops, cinemas, museums; almost any environment where consumers are congregating. This book provides a 'state of play' exploration of the successes, the emerging new applications and the strategies that inform the...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Williams, Kevin, 1967- (Autor), Mascioni, Michael (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Farnham : Ashgate Publishing Ltd, 2014.
©2014
Temas:
Leisure > Economic aspects.
Leisure industry.
Popular culture > Economic aspects.
Loisir > Aspect économique.
Loisirs > Industrie.
Culture populaire > Aspect économique.
BUSINESS & ECONOMICS > Industries > Media & Communications.
TECHNOLOGY & ENGINEERING > Telecommunications.
Leisure > Economic aspects
Leisure industry
Popular culture > Economic aspects
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The out-of-home immersive entertainment frontier : expanding interactive boundaries in leisure facilities /
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The out-of-home immersive entertainment frontier : expanding interactive boundaries in leisure facilities /
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