The out-of-home immersive entertainment frontier : expanding interactive boundaries in leisure facilities /
Digital Out of Home Entertainment is transforming the customer experience in shops, cinemas, museums; almost any environment where consumers are congregating. This book provides a 'state of play' exploration of the successes, the emerging new applications and the strategies that inform the...
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Williams, Kevin, 1967- (Autor), Mascioni, Michael (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Farnham :
Ashgate Publishing Ltd,
2014.
©2014 |
Temas: | |
Acceso en línea: | Texto completo |
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