Share This Too : More Social Media Solutions for PR Professionals.

The follow up to Share This: The Social Media Handbook for PR Professionals. Share This is a practical handbook to the changes taking place in the media and was conceived and written by 24 public relations practitioners using many of the social tools and techniques that it addresses. The book covere...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Relations), CIPR (Chartered Institute of Public
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Wiley, 2013.
Temas:
Public relations.
Social media.
Relations publiques.
Médias sociaux.
public relations.
social media.
Public relations
Social media
Acceso en línea:Texto completo
Descripción
Sumario:The follow up to Share This: The Social Media Handbook for PR Professionals. Share This is a practical handbook to the changes taking place in the media and was conceived and written by 24 public relations practitioners using many of the social tools and techniques that it addresses. The book covered the media and public relations industry, planning, social networks, online media relations, monitoring and measurement, skills, industry change and the future of the industry. Share This Too is also a pragmatic guide for anyone that wants to continue.
Notas:There's a first for everyone.
Descripción Física:1 online resource (326 pages)
ISBN:9781118676868
1118676866

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