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Online Panel Research : a Data Quality Perspective.

Provides new insights into the accuracy and value of online panels for completing surveys Over the last decade, there has been a major global shift in survey and market research towards data collection, using samples selected from online panels. Yet despite their widespread use, remarkably little is...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Callegaro, Mario
Otros Autores: Baker, Reginald P., Bethlehem, Jelke, Göritz, Anja S., Krosnick, Jon A., Lavrakas, Paul J.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Wiley, 2014.
Colección:Wiley series in survey Methodology
Temas:
Acceso en línea:Texto completo