Burma : business and investment opportunities in emerging Myanmar /

This book is a practical and comprehensive guideto succeeding in business and investing in emergingMyanmar, formerly known as Burma. It covers thecountry's history, geography, demographics and marketsize, political environment, economic conditions andindustries, and legal framework, cultural id...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Bhasin, Balbir B.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Business Expert Press, 2014.
Colección:International business collection.
Temas:
International business enterprises > Burma.
Investments, Foreign > Burma.
Entreprises multinationales > Birmanie.
Investissements étrangers > Birmanie.
BUSINESS & ECONOMICS > Exports & Imports.
BUSINESS & ECONOMICS > International > General.
BUSINESS & ECONOMICS > International > Marketing.
POLITICAL SCIENCE > International Relations > Trade & Tariffs.
Commerce
International business enterprises
Investments, Foreign
Burma > Commerce.
Burma
Myanmar
Association of Southeast Asian Nations
Asian cultures
business opportunities
business strategy
cross-cultural communications
emerging markets
foreign direct investment
global business
global strategy
technology transfer
international trade
international management
international marketing
international marketing research
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction
  • Acknowledgments
  • 1. Background: understanding Myanmar
  • 2. Business potential and markets
  • 3. Recognizing and mitigating risks
  • 4. Strategies for success in emerging Myanmar
  • 5. Epilogue: opportunities and challenges in an emerging Myanmar
  • 6. Web resources
  • Notes
  • References
  • Index.

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