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From social movement to moral market : how the circuit riders sparked an IT revolution and created a technology market /

What happens when social movement ideals meet market principles? Based on a three-year ethnography of a technology movement, this book shows how social movements make and shape markets. To illustrate how movements shape markets this book tells the story of the 'Circuit Riders', a group of...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: McInerney, Paul-Brian, 1970- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Stanford, California : Stanford University Press, ©2014.
Temas:
Acceso en línea:Texto completo

MARC

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505 0 |a The circuit rider mounts : establishing worth and the birth of a social movement -- Organizing for change : conferences, meetings, and the configuration of fields -- Institutional entrepreneurs build a bridge : connecting movements and markets through social enterprise -- Walking the values tightrope : the moral ambivalence of social enterprise -- The circuit riders respond : conventions of coordination as movements react to markets -- Patterns worth noting : markets out of movements. 
588 0 |a Print version record. 
588 0 |a Online resource; title from digital title page (viewed on January 17, 2014). 
504 |a Includes bibliographical references and index. 
520 8 |a What happens when social movement ideals meet market principles? Based on a three-year ethnography of a technology movement, this book shows how social movements make and shape markets. To illustrate how movements shape markets this book tells the story of the 'Circuit Riders', a group of social justice activists dedicated to sparking a technology revolution among grassroots and non-profit organisations. The movement enrolled and mobilised many activists, growing 10,000 strong in just a few years. But market forces soon derailed the revolution. 
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