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From social movement to moral market : how the circuit riders sparked an IT revolution and created a technology market /

What happens when social movement ideals meet market principles? Based on a three-year ethnography of a technology movement, this book shows how social movements make and shape markets. To illustrate how movements shape markets this book tells the story of the 'Circuit Riders', a group of...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: McInerney, Paul-Brian, 1970- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Stanford, California : Stanford University Press, ©2014.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:What happens when social movement ideals meet market principles? Based on a three-year ethnography of a technology movement, this book shows how social movements make and shape markets. To illustrate how movements shape markets this book tells the story of the 'Circuit Riders', a group of social justice activists dedicated to sparking a technology revolution among grassroots and non-profit organisations. The movement enrolled and mobilised many activists, growing 10,000 strong in just a few years. But market forces soon derailed the revolution.
Descripción Física:1 online resource (x, 241 pages) : illustrations
Bibliografía:Includes bibliographical references and index.
ISBN:0804789061
9780804789066