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Focus group kit. 6, Analyzing & reporting focus group results /
Richard Krueger offers a rich and valuable discussion of focus group analysis that is sure to become a major guide in future focus group efforts. Analysis of focus group data is different from analysis of data collected through other qualitative methodologies and this presents new challenges to rese...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Thousand Oaks, California :
SAGE Publications,
[1998]
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| Colección: | Focus Group Kit.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Part I. The foundation
- part II. Doing analysis
- part III. Sharing results.