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Entering successfull the Indian market.
The objective of this study is to identify, to analyse, and to evaluate the market entry barriers for German small and medium-sized companies in India. Moreover, this study provides recommendations in order to minimize or overcome those barriers. Existing studies are discussing the market entry of b...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hamburg :
Diplomica Verlag,
2014.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 003 | OCoLC | ||
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| 019 | |a 901623470 | ||
| 020 | |a 9783954896233 | ||
| 020 | |a 3954896230 | ||
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| 020 | |z 9783954891238 | ||
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| 049 | |a UAMI | ||
| 100 | 1 | |a Bednarek, Diana. | |
| 245 | 1 | 0 | |a Entering successfull the Indian market. |
| 246 | 1 | |i Title should read: |a Entering successful the Indian market | |
| 260 | |a Hamburg : |b Diplomica Verlag, |c 2014. | ||
| 300 | |a 1 online resource (167 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Print version record. | |
| 520 | |a The objective of this study is to identify, to analyse, and to evaluate the market entry barriers for German small and medium-sized companies in India. Moreover, this study provides recommendations in order to minimize or overcome those barriers. Existing studies are discussing the market entry of big companies such as of Siemens AG and Robert Bosch GmbH in India, but issues of small and medium-sized companies are neglected. This academic void is closed by this study with the help of the implementation of questionnaires and interviews. Based on these primary sources, market entry barriers for. | ||
| 505 | 0 | |a Entering successfull the Indian market; Contents; List of abbreviations; 1. Introduction; 1.1. Problem description and objectives; 1.2. Scope of work; 2. Terminologies; 2.1. Definition of small and medium-sized companies; 2.2. Market entry barriers; 3. Analysis of the market environment; 3.1. Economic conditions; 3.2. Political and legal conditions; 3.3. Socio-cultural conditions; 4. Methodologies; 4.1. Quantitative and qualitative research methods; 4.2. Methods of collecting data; 4.3. Question types; 4.4. Designing and dispatching of the questionnaire | |
| 505 | 8 | |a 4.5. Practical implementation of interviews4.6. Data analysis and quality criteria; 5. Market entry barriers in India; 5.1. Tariff barriers; 5.2. Non-tariff barriers; 5.3. Market-related barriers; 5.4. Company-related barriers; 5.5. Recommendations, success factors and key challenges for German small and medium-sized companies in India; 6. Conclusion; 6.1. Target achievement; 6.2 Prospects; Index of appendixes; Appendix 1) Designed questionnaire; Appendix 2) Questionnaire evaluation; Appendix 3) Interviews; Bibliography | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Financial crises |z Developing countries. | |
| 650 | 0 | |a Industries |z Developing countries. | |
| 651 | 0 | |a Developing countries |x Commerce. | |
| 651 | 0 | |a Developing countries |x Economic conditions |y 21st century. | |
| 650 | 7 | |a Commerce |2 fast | |
| 650 | 7 | |a Economic history |2 fast | |
| 650 | 7 | |a Financial crises |2 fast | |
| 650 | 7 | |a Industries |2 fast | |
| 651 | 7 | |a Developing countries |2 fast | |
| 648 | 7 | |a 2000-2099 |2 fast | |
| 776 | 0 | 8 | |i Print version: |z 9783954891238 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1640379 |z Texto completo |
| 938 | |a ProQuest Ebook Central |b EBLB |n EBL1640379 | ||
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| 994 | |a 92 |b IZTAP | ||