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140301s2014 xx o 000 0 eng d |
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|a EBLCP
|b eng
|e pn
|c EBLCP
|d MHW
|d OCLCQ
|d DEBSZ
|d OCLCQ
|d MERUC
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|a 9781135911829
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|a 1135911827
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|a AU@
|b 000052900814
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|a (OCoLC)871224425
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|a n-us---
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|a RA644.A25 A3594 2014
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|a 362.1969792
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|a UAMI
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|a Ratzan, Scott C.
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|a Aids :
|b Effective Health Communicaton for the 90's.
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|a Hoboken :
|b Taylor and Francis,
|c 2014.
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|a 1 online resource (297 pages)
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|a text
|b txt
|2 rdacontent
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|a computer
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|a online resource
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|a Cover; Half Title; Title Page; Copyright Page; Dedication; Table of Contents; Contributors; Foreword; Acknowledgments; Introduction Health Communication and AIDS: Setting the Agenda; References; Part 1: AIDS: Effective Health Communication; Chapter 1 Developing Strategic Communication Campaigns for HIV/AIDS Prevention; Principles for Strategic Communication Campaigns; Recommendations; Conclusions; References; Chapter 2 Health Communication as Negotiation: The COAST Model and AIDS; The COAST Model of Negotiation.
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|a The COAST Model of Negotiation Applied to a Patient with Acquired Immune Deficiency SyndromeConclusion; References; Chapter 3 The Role of Care Partners in Managing AIDS Patients' Illness: Toward a Triadic Model of Health Care Delivery; Health Care Provision for AIDS Patients; The Role and Nature of the Care Partner's Involvement; Possible Outcomes Associated with Care Partner Inclusion; Conclusion; References; Chapter 4 The Paradox of Accurate Information Increasing the Fear of AIDS; The Symptom Versus Syndrome Controversy; The Paradox; Manifestations of FRAIDS.
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|a Negative Consequences of the Fear of AIDSTreatment Suggestions for the Young; References; Chapter 5 Responses From the Street: ACT UP and Community Organizing Against AIDS; Overview; Treatment and Support; Safer Sex and Drug Use; The Broader Agenda; References; Part 2: AIDS: Communication, Education, and the Media; Chapter 6 Perceived Control in the Age of AIDS: A Review of Prevention Information in Academic, Popular, and Medical Accounts; Perceived Control and Health Threat; Perceived AIDS Risk Among Adolescents and College Students; Helplessness and Popular Accounts About AIDS.
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|a Perceived Control and AIDS: How Well Do Popular Accounts Activate Health Protection Motivation?References; Chapter 7 AIDS in the Media: Entertainment or Infotainment; Rock Hudson: Star Treatment; Kimberly Bergalis: Feature Fodder; Magic Johnson: America Finds a Hero -- Summing Up: AIDS News and People News; References; Chapter 8 Crisis in Communication: Coverage of Magic Johnson's AIDS Disclosure; Purpose; Method; Results; Discussion; Summary; References; Part 3: AIDS: The Cutting Edge of Awareness, Action, and Policy.
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|a Chapter 9 Freedom of the Press to Cover HIV/AIDS: A Clear and Present Danger?The Problem; What the Public Needs to Know About HIV/AIDS; Effects of Media Coverage of HIV/AIDS to Date; Development of an Effective Public Information Policy on HIV/AIDS; The Fourth Estate as Servant of the Public Interest; References; Chapter 10 Communication Disorders in Adults with AIDS; Understanding Others' Messages; Conveying Messages to Others; Conclusion; References; Chapter 11 Neurosurgical Professionalism and Care in the Treatment of Patients with Symptomatic AIDS; Historical Substrate.
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|a Perceptions of AIDS in the Medical Community.
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|a First Published in 1993. Routledge is an imprint of Taylor & Francis, an informa company.
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|a Print version record.
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
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650 |
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|a AIDS (Disease)
|z United States
|x Prevention.
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650 |
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|a AIDS (Disease)
|x Prevention.
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650 |
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|a Communication in medicine.
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650 |
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|a Sida
|z États-Unis
|x Prévention.
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650 |
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|a Sida
|x Prévention.
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650 |
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|a Communication en médecine.
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650 |
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|a AIDS (Disease)
|x Prevention
|2 fast
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650 |
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|a Communication in medicine
|2 fast
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651 |
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|a United States
|2 fast
|1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq
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776 |
0 |
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|i Print version:
|a Ratzan, Scott C.
|t Aids: Effective Health Communication For The 90s.
|d Hoboken : Taylor and Francis, ©2014
|z 9781560322733
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856 |
4 |
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|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1639114
|z Texto completo
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936 |
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|a BATCHLOAD
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|a EBL - Ebook Library
|b EBLB
|n EBL1639114
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994 |
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|a 92
|b IZTAP
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