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Aids : Effective Health Communicaton for the 90's.

First Published in 1993. Routledge is an imprint of Taylor & Francis, an informa company.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Ratzan, Scott C.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Taylor and Francis, 2014.
Temas:
Acceso en línea:Texto completo

MARC

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050 4 |a RA644.A25 A3594 2014 
082 0 4 |a 362.1969792 
049 |a UAMI 
100 1 |a Ratzan, Scott C. 
245 1 0 |a Aids :  |b Effective Health Communicaton for the 90's. 
260 |a Hoboken :  |b Taylor and Francis,  |c 2014. 
300 |a 1 online resource (297 pages) 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
505 0 |a Cover; Half Title; Title Page; Copyright Page; Dedication; Table of Contents; Contributors; Foreword; Acknowledgments; Introduction Health Communication and AIDS: Setting the Agenda; References; Part 1: AIDS: Effective Health Communication; Chapter 1 Developing Strategic Communication Campaigns for HIV/AIDS Prevention; Principles for Strategic Communication Campaigns; Recommendations; Conclusions; References; Chapter 2 Health Communication as Negotiation: The COAST Model and AIDS; The COAST Model of Negotiation. 
505 8 |a The COAST Model of Negotiation Applied to a Patient with Acquired Immune Deficiency SyndromeConclusion; References; Chapter 3 The Role of Care Partners in Managing AIDS Patients' Illness: Toward a Triadic Model of Health Care Delivery; Health Care Provision for AIDS Patients; The Role and Nature of the Care Partner's Involvement; Possible Outcomes Associated with Care Partner Inclusion; Conclusion; References; Chapter 4 The Paradox of Accurate Information Increasing the Fear of AIDS; The Symptom Versus Syndrome Controversy; The Paradox; Manifestations of FRAIDS. 
505 8 |a Negative Consequences of the Fear of AIDSTreatment Suggestions for the Young; References; Chapter 5 Responses From the Street: ACT UP and Community Organizing Against AIDS; Overview; Treatment and Support; Safer Sex and Drug Use; The Broader Agenda; References; Part 2: AIDS: Communication, Education, and the Media; Chapter 6 Perceived Control in the Age of AIDS: A Review of Prevention Information in Academic, Popular, and Medical Accounts; Perceived Control and Health Threat; Perceived AIDS Risk Among Adolescents and College Students; Helplessness and Popular Accounts About AIDS. 
505 8 |a Perceived Control and AIDS: How Well Do Popular Accounts Activate Health Protection Motivation?References; Chapter 7 AIDS in the Media: Entertainment or Infotainment; Rock Hudson: Star Treatment; Kimberly Bergalis: Feature Fodder; Magic Johnson: America Finds a Hero -- Summing Up: AIDS News and People News; References; Chapter 8 Crisis in Communication: Coverage of Magic Johnson's AIDS Disclosure; Purpose; Method; Results; Discussion; Summary; References; Part 3: AIDS: The Cutting Edge of Awareness, Action, and Policy. 
505 8 |a Chapter 9 Freedom of the Press to Cover HIV/AIDS: A Clear and Present Danger?The Problem; What the Public Needs to Know About HIV/AIDS; Effects of Media Coverage of HIV/AIDS to Date; Development of an Effective Public Information Policy on HIV/AIDS; The Fourth Estate as Servant of the Public Interest; References; Chapter 10 Communication Disorders in Adults with AIDS; Understanding Others' Messages; Conveying Messages to Others; Conclusion; References; Chapter 11 Neurosurgical Professionalism and Care in the Treatment of Patients with Symptomatic AIDS; Historical Substrate. 
500 |a Perceptions of AIDS in the Medical Community. 
520 |a First Published in 1993. Routledge is an imprint of Taylor & Francis, an informa company. 
588 0 |a Print version record. 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a AIDS (Disease)  |z United States  |x Prevention. 
650 0 |a AIDS (Disease)  |x Prevention. 
650 0 |a Communication in medicine. 
650 6 |a Sida  |z États-Unis  |x Prévention. 
650 6 |a Sida  |x Prévention. 
650 6 |a Communication en médecine. 
650 7 |a AIDS (Disease)  |x Prevention  |2 fast 
650 7 |a Communication in medicine  |2 fast 
651 7 |a United States  |2 fast  |1 https://id.oclc.org/worldcat/entity/E39PBJtxgQXMWqmjMjjwXRHgrq 
776 0 8 |i Print version:  |a Ratzan, Scott C.  |t Aids: Effective Health Communication For The 90s.  |d Hoboken : Taylor and Francis, ©2014  |z 9781560322733 
856 4 0 |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1639114  |z Texto completo 
936 |a BATCHLOAD 
938 |a EBL - Ebook Library  |b EBLB  |n EBL1639114 
994 |a 92  |b IZTAP