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Management Science Applications in Tourism and Hospitality.
Find out how accurate forecasting and analysis can prevent costly mistakes! Management Science Applications in Tourism and Hospitality examines innovative tools for evaluating performance and productivity in tourism offices, hotels, and restaurants. This collection of recent studies focuses on two i...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken :
Taylor and Francis,
2014.
|
| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Gu, Zheng. | |
| 245 | 1 | 0 | |a Management Science Applications in Tourism and Hospitality. |
| 260 | |a Hoboken : |b Taylor and Francis, |c 2014. | ||
| 300 | |a 1 online resource (127 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 505 | 0 | |a Cover; Half Title; Title Page; Copyright Page; Table of Contents; Preface; A Multi-Criteria Approach to Destination Benchmarking: A Case Study of State Tourism Advertising Programs in the United States; An Exploratory Investigation of Multiunit Restaurant Productivity Assessment Using Data Envelopment Analysis; Hotel Labor Productivity Assessment: A Data Envelopment Analysis; Using Data Envelopment Analysis for Measuring and Benchmarking Productivity in the Hotel Sector; Modeling Tourism Demand: A Decision Rules Based Approach. | |
| 505 | 8 | |a Initially Testing an Improved Extrapolative Hotel Room Occupancy Rate Forecasting TechniqueForecasting in Short-Term Planning and Management for a Casino Buffet Restaurant; Applying City Perception Analysis (CPA) for Destination Positioning Decisions; Index. | |
| 520 | |a Find out how accurate forecasting and analysis can prevent costly mistakes! Management Science Applications in Tourism and Hospitality examines innovative tools for evaluating performance and productivity in tourism offices, hotels, and restaurants. This collection of recent studies focuses on two important topics of management science: forecasting and a relatively new analytical methodology called data envelopment analysis (DEA). This book will show you how tourism forecasting accuracy can be enhanced and how DEA can be used to benchmark productivity and improve advertisement efficie. | ||
| 588 | 0 | |a Print version record. | |
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Hospitality industry. | |
| 650 | 0 | |a Tourism. | |
| 650 | 6 | |a Accueil (Tourisme) | |
| 650 | 7 | |a Tourism |2 fast | |
| 650 | 7 | |a Hospitality industry |2 fast | |
| 650 | 7 | |a Hospitality industry |x Management |2 fast | |
| 650 | 7 | |a Tourism |x Management |2 fast | |
| 758 | |i has work: |a Management science applications in tourism and hospitality (Text) |1 https://id.oclc.org/worldcat/entity/E39PCFYGbxKDt3H83MXhTwHf7b |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Gu, Zheng. |t Management Science Applications in Tourism and Hospitality. |d Hoboken : Taylor and Francis, ©2014 |z 9780789025180 |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1603846 |z Texto completo |
| 938 | |a ProQuest Ebook Central |b EBLB |n EBL1603846 | ||
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