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Today's business communication : a how-to guide for the modern professional /

This handy guide to excellent business communications is perfect for both college students and business professionals. Whether preparing for a career, launching a career, or advancing in a career, the savvy professional understands that every organization expects employees to be exceptional business...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Snyder, Jason L. (Autor), Forbus, Robert (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014.
Edición:First edition.
Colección:2013 digital library.
Corporate communication collection,
Temas:
Acceso en línea:Texto completo

MARC

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245 1 0 |a Today's business communication :  |b a how-to guide for the modern professional /  |c Jason L. Snyder and Robert Forbus. 
250 |a First edition. 
264 1 |a New York, New York (222 East 46th Street, New York, NY 10017) :  |b Business Expert Press,  |c 2014. 
300 |a 1 online resource (129 pages) :  |b illustrations. 
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588 0 |a Online resource; title from PDF title page (BEP, viewed January 25, 2014). 
500 |a Part of: 2013 digital library. 
504 |a Includes bibliographical references (pages 119-123) and index. 
505 0 |a 1. Why must I read this book and follow your advice (or else)? -- 2. Why must I remember that nothing on the Internet ever goes away completely? -- 3. Why must I put my audience first? -- 4. Why must I remember that communication is about relationships? -- 5. Why must I master report writing? -- 6. Why must I remember the four "f" words? -- 7. Why must I give a memorable presentation? -- 8. Why must I know how to influence and persuade others? -- Notes -- References -- Index. 
520 3 |a This handy guide to excellent business communications is perfect for both college students and business professionals. Whether preparing for a career, launching a career, or advancing in a career, the savvy professional understands that every organization expects employees to be exceptional business communicators. Today's Business Communication: A How-to Guide for the Modern Professional leads readers through the most frequently encountered business communication situations. Two business partners who are also business school professors share their combined 30 years of marketing and communication experience with readers in this accessible, entertaining, and informative guide. The authors enhance the readers' experience through anecdotes from business professionals from different industries. 
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650 7 |a BUSINESS & ECONOMICS  |x Organizational Behavior.  |2 bisacsh 
650 7 |a Business communication  |2 fast 
653 |a business communication 
653 |a managerial communication 
653 |a communication 
653 |a business writing 
653 |a business reports 
653 |a business letters 
653 |a public speaking 
653 |a presentations 
700 1 |a Forbus, Robert,  |e author. 
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