Five stars : putting online reviews to work for your business /
This unique book helps you influence the process and leverage the results to increase sales and revenue. It is the perfect guide to a timely and crucial marketing tactic for today's savvy small business owners and marketers. Packed with tools, techniques, and great case studies, this practical...
Clasificación: | Libro Electrónico |
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Autor principal: | |
Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Indianapolis :
Wiley,
[2014]
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Temas: | |
Acceso en línea: | Texto completo Texto completo |
Sumario: | This unique book helps you influence the process and leverage the results to increase sales and revenue. It is the perfect guide to a timely and crucial marketing tactic for today's savvy small business owners and marketers. Packed with tools, techniques, and great case studies, this practical book is what you need to grab the reins, shape the online conversation, and get reviews that sell. It shows you how to get and leverage online reviews from websites such as Yelp and niche sites related to your business; explains tools, techniques, and tactics you can use to start shaping conversations and building positive visibility; and demystifies a complex topic, empowering you to make the most of this valuable marketing tactic. -- |
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Notas: | Includes index. |
Descripción Física: | 1 online resource (314 pages) : illustrations |
Bibliografía: | Includes bibliographical references and index. |
ISBN: | 9781118763353 1118763351 9781118763216 1118763211 1118689445 9781118689448 |