E-business strategic management /
This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business...
Clasificación: | Libro Electrónico |
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Otros Autores: | |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Heidelberg ; New York :
Springer,
[2014]
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Colección: | Progress in IS.
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Temas: | |
Acceso en línea: | Texto completo |
Sumario: | This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business perspective. The handbook is divided into the following e-business related parts: background; evolved strategic framework for the management of companies; key business processes, areas and activities; and, finally, emerging issues, trends and opportunities, with special attention to diverse Social W. |
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Descripción Física: | 1 online resource (1004 pages) |
Bibliografía: | Includes bibliographical references and index. |
ISBN: | 9783642397479 3642397476 |