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Watch and learn : rhetorical devices in classroom films after 1940 /

Since the late 1990s, there has been a marked increase in academic interest in what are sometimes called 'utility films', intended for purposes of information, training, teaching or advertising. Although such research was long overdue, the current academic output tends to be restricted in...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Masson, Eef
Formato: Electrónico eBook
Idioma:Inglés
Publicado: [Amsterdam] : Amsterdam University Press, 2012.
Colección:Framing film (Amsterdam, Netherlands)
Temas:
Acceso en línea:Texto completo

MARC

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100 1 |a Masson, Eef. 
245 1 0 |a Watch and learn :  |b rhetorical devices in classroom films after 1940 /  |c Eef Masson. 
260 |a [Amsterdam] :  |b Amsterdam University Press,  |c 2012. 
300 |a 1 online resource (352 pages) :  |b illustrations 
336 |a text  |b txt  |2 rdacontent 
337 |a computer  |b c  |2 rdamedia 
338 |a online resource  |b cr  |2 rdacarrier 
490 1 |a Framing film 
504 |a Filmography: pages 325-334. 
504 |a Includes bibliographical references (pages 335-355) and index. 
520 |a Since the late 1990s, there has been a marked increase in academic interest in what are sometimes called 'utility films', intended for purposes of information, training, teaching or advertising. Although such research was long overdue, the current academic output tends to be restricted in scope, paying little attention to the films' textual features: the means they deploy in defending their informational, educational or commercial arguments. In the absence of such studies, the image survives of very 'formulaic' genres. This book seeks to modify this picture, and suggests a methodology that helps to foreground the films' rhetorical diversity. Taking her departure from a historic collection of Dutch classroom films, Masson proposes an approach that considers an audio-visual text as part of a so-called dispositif: the set-up of technology, text and viewing situation that is relevant to the specific corpus under scrutiny - Publisher's description. 
505 0 |a Film for education: debates, idea(l)s and practices -- Classroom film use and the pedagogical Dispositif -- Rhetoric: text and frame -- Textual rhetoric I: motivational devices -- Textual rhetoric II: referencing the pedagogical dispositif -- Conclusions: towards a conception of the dispositif notion as a comparative tool. 
546 |a en. 
590 |a De Gruyter Online  |b De Gruyter Open Access eBooks 
590 |a ProQuest Ebook Central  |b Ebook Central Academic Complete 
650 0 |a Motion pictures in education. 
650 0 |a Educational films. 
650 0 |a Audio-visual education. 
650 6 |a Cinéma en éducation. 
650 6 |a Enseignement  |x Méthodes audiovisuelles. 
650 6 |a Films éducatifs. 
650 7 |a Film, TV and radio.  |2 bicssc 
650 7 |a The arts.  |2 bicssc 
650 7 |a ART / General.  |2 bisacsh 
650 7 |a Audio-visual education  |2 fast 
650 7 |a Educational films  |2 fast 
650 7 |a Motion pictures in education  |2 fast 
653 |a Motion pictures 
653 |a Film 
655 7 |a History  |2 fast 
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776 0 8 |i Print version  |z 9789089643124 
830 0 |a Framing film (Amsterdam, Netherlands) 
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