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Rhetoric in financial discourse : a linguistic analysis of ICT-mediated disclosure genres /
Financial disclosure has become a crucial component of corporate communication. Through this process, companies aim to provide information and project an image of trustworthiness in response to on-going ethical concerns in the world of finance. Rhetoric in financial discourse provides new insights i...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Amsterdam :
Rodopi,
2013.
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| Colección: | Utrecht studies in language and communication ;
26. |
| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; Title Page; Copyright Page; Contents; List of tables and figures; Acknowledgements; Chapter 1 Introduction; 1.1 The rise of financial communication; 1.2 The aim of the study; 1.3 Target readership; 1.4 Overview of the book; Chapter 2 Financial disclosure; 2.1 Defining financial disclosure; 2.1.1 Mandatory financial disclosure; 2.1.2 Voluntary financial disclosure; 2.2 Genres of financial disclosure; 2.2.1 Traditional financial genres; 2.2.2 ICT, multimodality and new financial genres; 2.2.3 Earnings presentations and earnings releases.
- 2.3 English as the lingua franca of financial disclosure2.3.1 English in the corporate world; 2.3.2 English for financial communication; 2.4 The role of corporate leadership in financial disclosure; 2.4.1 Leadership communication, language and rhetoric; 2.4.2 Executive financial communication; Chapter 3 The three-pronged analytical approach; 3.1 Discourse analysis: a top-down method; 3.1.1 From discourse to genres; 3.1.2 New trends in genre analysis; 3.1.3 Genre analysis and rhetoric; 3.1.4 Analysing spoken vs. written genres; 3.2 Corpus linguistics: a bottom-up method; 3.2.1 Corpus design.
- 3.2.2 Corpus techniques3.2.3 Comparability of corpora; 3.3 Professional contacts: an ethnographically-inspired method; Chapter 4 Evaluation as a rhetorical strategy; 4.1 Evaluation in discourse; 4.2 An overview of evaluation in linguistic research; 4.2.1 Biber, Johansson, Leech, Conrad and Finegan; 4.2.2 Hyland; 4.2.3 Thompson and Hunston; 4.3 Martin & White's appraisal model; 4.3.1 Attitude; 4.3.2 Engagement; 4.3.3 Graduation; 4.4 Previous research on evaluation in financial discourse; Chapter 5 Methodology; 5.1 The corpora; 5.1.1 The Earnings Presentations corpus (EP).
- 5.1.2 The Earnings Releases corpus (ER)5.2 The analysis; 5.3 Analysing rhetorical features with the appraisal model; 5.3.1 Attitude: evaluative adjectives; 5.3.2 Engagement: concessive connectives; 5.3.3 Graduation: intensifiers and mitigators; 5.4 Combined macro-micro analysis; 5.5 The professional informant; Chapter 6 Structural analysis; 6.1 The macro-structure of earnings presentations; 6.2 The macro-structure of earnings releases; 6.3 Structural similarities and differences; 6.4 Chapter wrap-up; Chapter 7 Attitude: evaluative adjectives; 7.1 Preliminary editing of the data.
- 7.2 Quantitative analysis7.2.1 High-frequency adjectives; 7.2.2 Positive vs. negative adjectives; 7.2.3 Compound adjectives; 7.3 Qualitative analysis; 7.4 Combined macro-micro analysis; 7.5 Chapter wrap-up; Chapter 8 Engagement: concessive connectives; 8.1 Preliminary editing of the data; 8.2 Quantitative analysis; 8.3 Qualitative analysis; 8.3.1 However and while; 8.3.2 Other concessive connectives; 8.4 Combined macro-micro analysis; 8.5 Chapter wrap-up; Chapter 9 Graduation: intensifiers and mitigators; 9.1 Preliminary editing of the data; 9.2 Quantitative analysis; 9.3 Qualitative analysis.