The Maxxis global family : achieving long-term value for the greater good /

As President of Maxxis International for more than 20 years, Dr. Wally Chen has guided this multi-billion dollar corporation to a position as one of the world's top ten tyre companies. In The Maxxis Global Family, he shares his ideas on management, creating a strong international brand, and �...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Chen, Wally Y. H. (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: ©2013
Temas:
Success in business.
Conduct of life.
Succès dans les affaires.
Morale pratique.
ethics (philosophical concept)
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Reference.
BUSINESS & ECONOMICS > Skills.
Conduct of life
Success in business
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Title; Copyright; Contents; Acknowledgements; 1. The Maxxis Family; 2. From a Bicycle Tyre Shop ... ; 3. Maxxis is the Name; 4. The Brand Belongs to Everyone; 5. More Vroom to the Brand; 6. No Less Than 100%; 7. With Triple 3, Everybody Wins; 8. Triple 3 in Action; 9. Touching Lives, Making Successes; 10. Frugality and Innovation; 11. Uniting All Under One Core Strategy; 12. To Be Number One.

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