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Indian Media Business.

The Indian Media Business, Fourth Edition gives you detailed analysis, perspective and information on eight segments of the media business in India-print, TV, film, radio, music, digital, outdoor, and events. It presents the business history, current dynamics, regulation, economics, technology, valu...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Kohli-Khandekar, Vanita
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Sage Publications Pvt. Ltd, 2013.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Cover; Contents; Foreword; Preface; Acknowledgements; Special Credits; The Future of Indian Media; 1 -Print; 2 -Television; 3
  • Film; 4
  • Music; 5
  • Radio; 6
  • Digital; 7 -Out-of-home; 8
  • Events; References and Select Bibliography; Index; About the Author.