The Sustainable MBA : a Business Guide to Sustainability.

Whether you are an employee, a manager, an entrepreneur or a CEO, The Sustainable MBA Second Edition provides the knowledge and tools to help you 'green' your job and organization, to turn sustainability talk into action for the benefit of your bottom line and society as a whole. Based on...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Weybrecht, Giselle
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Wiley, 2013.
Edición:2nd ed.
Temas:
Management > Environmental aspects.
Business enterprises > Environmental aspects.
Sustainable development.
Social responsibility of business.
Gestion > Aspect de l'environnement.
Entreprises > Aspect de l'environnement.
Développement durable.
Entreprises > Responsabilité sociale.
sustainable development.
Business enterprises > Environmental aspects
Management > Environmental aspects
Social responsibility of business
Sustainable development
Acceso en línea:Texto completo
Descripción
Sumario:Whether you are an employee, a manager, an entrepreneur or a CEO, The Sustainable MBA Second Edition provides the knowledge and tools to help you 'green' your job and organization, to turn sustainability talk into action for the benefit of your bottom line and society as a whole. Based on more than 150 interviews with experts in business, international organizations, NGOs and universities from around the world, this book brings together all the pieces of the business and sustainability puzzle including: What sustainability is, why you should be interested, how to get.
Notas:Cause-related marketing.
Descripción Física:1 online resource (480 pages)
ISBN:9781118760611
1118760611

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