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Hooked : how leaders connect, engage and inspire with storytelling /
In today's hyper-competitive business environment, leaders who can engage and inspire their teams and organisations have a distinct advantage. Using the art of effective storytelling, leaders can defeat information overload to inspire the emotion and effort needed to adopt new strategies, attra...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Otros Autores: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Milton, Queensland :
J. Wiley & Sons Australia,
2013.
|
| Temas: | |
| Acceso en línea: | Texto completo Texto completo |
MARC
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| 082 | 0 | 4 | |a 650.1 |2 23 |
| 082 | 0 | 4 | |a 658.4092 |2 23 |
| 049 | |a UAMI | ||
| 100 | 1 | |a Dolan, Gabrielle. | |
| 245 | 1 | 0 | |a Hooked : |b how leaders connect, engage and inspire with storytelling / |c Gabrielle Dolan, Yamini Naidu. |
| 246 | 3 | 0 | |a How leaders connect, engage and inspire with storytelling |
| 260 | |a Milton, Queensland : |b J. Wiley & Sons Australia, |c 2013. | ||
| 300 | |a 1 online resource (1 volume) : |b illustrations | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 588 | 0 | |a Online resource; title from title page (Safari, viewed Sept. 23, 2013). | |
| 505 | 0 | |a What is business storytelling? -- The importance of business storytelling -- Business storytelling styles -- Crafting your stories -- Making your stories shine -- Practising and delivering stories -- Secret storytelling business -- Getting your stories out there -- Implementing storytelling into your organisation -- Giving it a go -- Story index. | |
| 520 | |a In today's hyper-competitive business environment, leaders who can engage and inspire their teams and organisations have a distinct advantage. Using the art of effective storytelling, leaders can defeat information overload to inspire the emotion and effort needed to adopt new strategies, attract new clients, or win new business. Dry facts and data fade from memory over time, but an engaging story is difficult to forget. In Hooked, communication and business storytelling experts Gabrielle Dolan and Yamini Naidu use real-world examples and proven, effective techniques to teach the skill of great business storytelling. They explain what good storytelling is, why business leaders need to learn it, how to create effective stories, and how to practice for perfection. | ||
| 546 | |a English. | ||
| 504 | |a Includes index. | ||
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Psychology, Industrial. | |
| 650 | 0 | |a Communication in management. | |
| 650 | 0 | |a Business communication. | |
| 650 | 0 | |a Business presentations. | |
| 650 | 0 | |a Leadership. | |
| 650 | 0 | |a Storytelling. | |
| 650 | 6 | |a Psychologie du travail. | |
| 650 | 6 | |a Communication en gestion. | |
| 650 | 6 | |a Communication dans l'entreprise. | |
| 650 | 6 | |a Présentations (Affaires) | |
| 650 | 6 | |a Leadership. | |
| 650 | 6 | |a Art de conter. | |
| 650 | 7 | |a Business communication |2 fast | |
| 650 | 7 | |a Business presentations |2 fast | |
| 650 | 7 | |a Communication in management |2 fast | |
| 650 | 7 | |a Leadership |2 fast | |
| 650 | 7 | |a Psychology, Industrial |2 fast | |
| 650 | 7 | |a Storytelling |2 fast | |
| 700 | 1 | |a Naidu, Yamini. | |
| 758 | |i has work: |a Hooked (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGgcBGRx7k3kRDJrCFc49C |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Dolan, Gabrielle. |t Hooked. |d Milton, Queensland : J. Wiley & Sons Australia, 2013 |z 9781118637623 |z 1118637623 |
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