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Run to Glory and Profits : the Economic Rise of the NFL during the 1950s.

The National Football League has long reigned as America's favorite professional sports league. In its early days, however, it was anything but a dominant sports industry, barely surviving World War II. Its rise began after the war, and the 1950s was a pivotal decade for the league. Run to Glor...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Surdam, David G. (David George)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lincoln : UNP - Nebraska, 2013.
Temas:
Acceso en línea:Texto completo

MARC

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505 0 |a Cover; Title Page; Copyright Page; Contents; List of Tables; Acknowledgments; Introduction; 1. The Usurpers: The AAFC Challenge; 2. Prosperity and Its Drawbacks; 3. Measures of the NFL's Popularity; 4. Profits and Losses; 5. The Perils and Triumphs of NFL Ownership; 6. Antitrust Adventures; 7. Competitive Balance and Its Sources; 8. The Player Draft; 9. Gate Sharing; 10. Gilded Peonage; 11. Television; 12. Innovation; 13. Integration; Conclusion: The NFL's Rise to Prominence; Appendix of Tables; Notes; Bibliography; Index. 
520 |a The National Football League has long reigned as America's favorite professional sports league. In its early days, however, it was anything but a dominant sports industry, barely surviving World War II. Its rise began after the war, and the 1950s was a pivotal decade for the league. Run to Glory and Profits tells the economic story of how in one decade the NFL transformed from having a modest following in the Northeast to surpassing baseball as this country's most popular sport. To break from the margins of the sports landscape, pro football brought innovation, action, ski. 
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