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A forecast on the development of the 3D TV market in the US.

Hauptbeschreibung This in-depth research study discusses whether 3D TV will become a new trend in the consumers' living rooms or if it is just a hype that will fail to establish itself. The study contains both extensive market research as well as target group research among the American populat...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Theis, Anita
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hamburg : Diplomica Verlag, 2013.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 2 |a A forecast on the development of the 3D TV market in the US. 
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300 |a 1 online resource (82 pages) 
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505 0 |a A forecast on the development of the 3D TV market in the US; EXECUTIVE SUMMARY; PREAMBLE; CONTENT; LIST OF ABBREVIATIONS; INTRODUCTION; JUSTIFICATION OF RESEARCH; METHODOLOGY; PART 1 -- DESK -- RESEARCH; WHAT IS 3D TV?; THE EXTRA VALUE OF 3D; WHAT IS THE MARKET POSITION OF 3D TV IN THE US?; THE CHALLENGES OF 3D TV; TRENDS AND DEVELOPMENT OF THE 3D TV MARKET; HOW DOES THE CONSUMER -- ADOPTION -- PROCESS WORK?; ANALYSIS; CONCLUSION; PART 2 -- TARGET GROUP RESEARCH; RESEARCH DESIGN METHODOLOGY; TARGET GROUP; SAMPLE SIZE; TOPICS; RESEARCH QUESTIONS; FIELDWORK; PROCESS OF THE FIELDWORK; RESULTS. 
505 8 |a Analysispart 3 -- conclusion & discussion; explanatory notes; sources; appendix. 
520 |a Hauptbeschreibung This in-depth research study discusses whether 3D TV will become a new trend in the consumers' living rooms or if it is just a hype that will fail to establish itself. The study contains both extensive market research as well as target group research among the American population. Both parts of the study deal with the market situation of 3D TVs within the United States in 2011, and an extensive analysis of both studies provides in-depth insight into a potential future of the 3D TV market in the coming years. In 2010 only 3% of US households had purchased a 3D T. 
588 0 |a Print version record. 
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650 0 |a 3-D television. 
650 0 |a Image processing  |x Digital techniques. 
650 0 |a Three-dimensional imaging. 
650 6 |a Télévision en relief. 
650 6 |a Traitement d'images  |x Techniques numériques. 
650 6 |a Imagerie tridimensionnelle. 
650 7 |a digital imaging.  |2 aat 
650 7 |a three-dimensional.  |2 aat 
650 7 |a TECHNOLOGY & ENGINEERING  |x Mechanical.  |2 bisacsh 
650 7 |a 3-D television  |2 fast 
650 7 |a Image processing  |x Digital techniques  |2 fast 
650 7 |a Three-dimensional imaging  |2 fast 
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776 0 8 |i Print version:  |a Theis, Anita.  |t A forecast on the development of the 3D TV market in the US: Will 3D TVs become the next big thing in our living rooms?  |d Hamburg : Diplomica Verlag, ©2013 
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