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Agenda Setting in a 2.0 World.

This volume explores agenda-setting theory in light of changes in the media environment in the 21st century. In the decades since the original Chapel Hill study that launched agenda-setting research, the theory has attracted the interest of scholars worldwide. Agenda Setting in a 2.0 World features...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Johnson, Thomas J.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Hoboken : Taylor and Francis, 2013.
Colección:New agendas in communication.
Temas:
Acceso en línea:Texto completo
Descripción
Sumario:This volume explores agenda-setting theory in light of changes in the media environment in the 21st century. In the decades since the original Chapel Hill study that launched agenda-setting research, the theory has attracted the interest of scholars worldwide. Agenda Setting in a 2.0 World features the work of a new generation of scholars. The research provided by these young scholars reflects two broad contemporary trends in agenda-setting: A centrifugal trend of research in the expanding media landscape and in domains beyond the original focus on public affairs, and a centrip.
Descripción Física:1 online resource (317 pages).
ISBN:9781135007799
1135007799