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Project Strategy and Strategic Portfolio Management : a Primer.

Projects have become the de facto method of implementing business strategy and operations. As such, understanding how projects relate to business strategy and managing projects strategically is increasingly important to effective and efficient business management This book is designed as a short and...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Johnson, William H. A.
Otros Autores: Parente, Diane H.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Business Expert Press, 2013.
Temas:
Acceso en línea:Texto completo

MARC

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505 0 |a Section I: Project Strategy Overview; Chapter 1: What Is Project Strategy and Why Is It Important?; Section II: The Project; Chapter 2: Defining the Project-What Is the Project and What Is Its Boundary?; Chapter 3: Establishing Objectives and Performance Measures; Chapter 4: External Threats and Opportunities; Chapter 5: Internal Weaknesses and Strengths; Chapter 6: Developing Strategic Alternatives: The TOWS Matrix; Section III: Implementing and Evaluating Project Strategy; Chapter 7: Managing Strategic Risk; Chapter 8: Techniques For (Re)-Evaluating the Project Strategy. 
505 8 |a Section IV: Strategic Project ManagementChapter 9: Project Organizational Types; Chapter 10: Program Management: Aligning Projects with Organizational Strategy; Notes; References; Index. 
520 |a Projects have become the de facto method of implementing business strategy and operations. As such, understanding how projects relate to business strategy and managing projects strategically is increasingly important to effective and efficient business management This book is designed as a short and concise treatise on how to go about doing that. The authors start by figuring out how the project relates to the rest of the business and environment and what separates it from other projects and functions. They go on to discuss how you can use principles of strategic management to better organize. 
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700 1 |a Parente, Diane H. 
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