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Communication Yearbook 37.

Communication Yearbook 37 continues the tradition of publishing state-of-the-discipline literature reviews and essays. Editor Elisia Cohen presents a volume that is highly international and interdisciplinary in scope, with authors and chapters representing the broad global interests of the Internati...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Cohen, Elisia L.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Taylor & Francis, 2013.
Temas:
Acceso en línea:Texto completo

MARC

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520 |a Communication Yearbook 37 continues the tradition of publishing state-of-the-discipline literature reviews and essays. Editor Elisia Cohen presents a volume that is highly international and interdisciplinary in scope, with authors and chapters representing the broad global interests of the International Communication Association. The contents include summaries of communication research programs that represent the most innovative work currently. Offering a blend of chapters emphasizing timely disciplinary concerns and enduring theoretical questions, this volume will be valuable to s. 
505 0 |a Pt. 1. Rethinking organizational membership and career formation in a global information society -- pt. 2. Reappraising communication frameworks, models, methods, and paradigms -- pt. 3. Reassessments of message design and persuasion scholarship -- pt. 4. Reviewing trends : scholarship evaluating media engagement and exposure effects. 
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