Strategic planning for social media in libraries /

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This practical guide provides a scalable, step-by-step plan for creating and maintaining a successful library social media strategic plan.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Steiner, Sarah K. (Autor)
Otros Autores: Kroski, Ellyssa (writer of foreword.)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Chicago : ALA TechSource, an imprint of the American Library Association, 2012.
Colección:Tech set ; 15.
Temas:
Online social networks > Library applications.
Social media.
Libraries and community.
Réseautage personnel (Informatique) dans les bibliothèques.
Médias sociaux.
Relations bibliothèque-collectivité.
social media.
Libraries and community
Online social networks > Library applications
Social media
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Foreword by Ellyssa Kroski
  • Preface
  • Acknowledgments
  • 1. Introduction
  • 2. Types of solutions available
  • 3. Planning
  • 4. Social mechanics
  • 5. Implementation
  • 6. Marketing
  • 7. Best practices
  • 8. Metrics
  • 9. Developing trends
  • Recommended reading
  • References
  • Index
  • About the author.

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