Branding the teleself : media effects discourse and the changing self /

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An ongoing topic of debate in our times is how exactly the media affects the public. Hakanen analyzes that debate as it has developed in media effects research in order to reveal the changes from a modern to a postmodern self.

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Hakanen, Ernest A.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Lanham : Lexington Books, ©2007.
Temas:
Mass media > Social aspects.
Self.
Ego (Psychology)
Médias > Aspect social.
Moi (Psychologie)
SOCIAL SCIENCE > Media Studies.
Mass media > Social aspects
Self
Medien
Selbst
Vermarktung
Acceso en línea:Texto completo
Tabla de Contenidos:
  • Introduction : branding the teleself
  • Branded : an essay on the teleself
  • Tools for analysis : social psychology as history, the social grid and Kuhn's influence on media effects history
  • The passive self
  • The active self
  • The commodified self
  • A turn to the teleself
  • Ferment of the teleself : releasing the free agent
  • Appendix : Poststructuralism and critical theory
  • References
  • Index.

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