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EBOOKCENTRAL_ocn842680881 |
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20240329122006.0 |
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030501e200212uuriu o 000 0 eng |
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|a 923251725
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|a 9781932353044
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|a 1932353046
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|a (OCoLC)842680881
|z (OCoLC)923251725
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|b 01005576
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|a HF5415.M37 2003eb
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|a UAMI
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|a Marketing Inspiration for 2003 :
|b Top Marketers Reveal Their Learnings.
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|a Warren :
|b MarketingSherpa, Incorporated,
|c Dec. 2002.
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300 |
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|a 1 online resource
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|a text
|b txt
|2 rdacontent
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|a computer
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|a online resource
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|a Trade
|b MarketingSherpa, Incorporated.
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|a Table of Contributors � by first name with quote -- Table of Companies � with quote numbers -- Introduction by Anne Holland -- Part I: General Inspiration -- Part II: Planning and Campaign Management -- Part III: Learning from Mistakes -- Part IV: Branding -- Part V: Integrated, Multichannel, and Offline Marketing -- Part VI: Marketing Teamwork -- Part VII: Internet Marketing � General Tips & No -- Part VIII: Website Design & Traffic -- Part IX: ROI, Metrics & Measurement -- Part X: Budgeting & Procurement -- Part XI: Creative
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|a Part XII: CopywritingPart XIII: Multicultural -- Part XIV: Positioning, Niche Marketing & Focus -- Part XV: Email Marketing -- Part XVI: Marketing with Email Newsletters -- Part XVII: PR & Publicity -- Part XVIII: Business-to-Business Marketing -- Part XIX: Online Publishing Business -- Ad & Content Sales -- Part XX: Search Engine Marketing -- Part XXI: Market Research -- Part XXII: Partnerships & Affiliates -- Part XXIII: Customer Service & Customer Relations -- Part XXIV: Referral Marketing -- Part XXV: Growing Your Consultancy or Agency Business
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590 |
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|a ProQuest Ebook Central
|b Ebook Central Academic Complete
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650 |
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0 |
|a Marketing.
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650 |
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6 |
|a Marketing.
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650 |
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7 |
|a marketing.
|2 aat
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650 |
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|a Marketing
|2 fast
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776 |
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|i Print version:
|a MarketingSherpa.
|t Marketing Inspiration for 2003 : Top Marketers Reveal Their Learnings.
|d Selma : MarketingSherpa, Incorporated, ©2002
|
856 |
4 |
0 |
|u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=3340008
|z Texto completo
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938 |
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|a EBL - Ebook Library
|b EBLB
|n EBL3340008
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994 |
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|a 92
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