International journal of retail & distribution management incorporating retail insights. /

Grete Birtwistle is the Head of Division of Marketing at the Caledonian Business School, GlasgowCaledonian University. She has extensive fashion retailing experience and her PhD investigated thearea of store image and store positioning for fashion retailers. In particular, she highlighted theimporta...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Birtwistle, Grete, Moore, Christopher M.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Bradford, England : Emerald Group Publishing, ©2005.
Colección:International Journal of Retail & Distribution Management.
Temas:
Physical distribution of goods > Management.
Retail trade > Management.
Distribution (Économie politique) > Gestion.
Physical distribution of goods > Management
Retail trade > Management
Acceso en línea:Texto completo

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