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International journal of retail & distribution management incorporating retail insights. /
Grete Birtwistle is the Head of Division of Marketing at the Caledonian Business School, GlasgowCaledonian University. She has extensive fashion retailing experience and her PhD investigated thearea of store image and store positioning for fashion retailers. In particular, she highlighted theimporta...
| Clasificación: | Libro Electrónico |
|---|---|
| Otros Autores: | , |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Bradford, England :
Emerald Group Publishing,
©2005.
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| Colección: | International Journal of Retail & Distribution Management.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 003 | OCoLC | ||
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| 008 | 000815s2005 enk o 000 0 eng | ||
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| 019 | |a 936901067 |a 1153509502 |a 1222904692 | ||
| 020 | |a 9781845442941 |q (electronic bk.) | ||
| 020 | |a 1845442946 |q (electronic bk.) | ||
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| 020 | |a 1280508787 | ||
| 020 | |z 9781845441333 |q (Paperback) | ||
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| 037 | |a 50878 |b MIL | ||
| 050 | 4 | |a HF5429 |b .I68 v.33, no.4 2005eb | |
| 082 | 0 | 4 | |a 658.8/7 |2 22 |
| 049 | |a UAMI | ||
| 245 | 0 | 0 | |a International journal of retail & distribution management incorporating retail insights. / |c Vol. 33, No. 4 / Fashion retailing (part 2) / Guest editors: Grete Birtwistle and Christopher M. Moore. |
| 260 | |a Bradford, England : |b Emerald Group Publishing, |c ©2005. | ||
| 300 | |a 1 online resource (96 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a computer |b c |2 rdamedia | ||
| 338 | |a online resource |b cr |2 rdacarrier | ||
| 490 | 1 | |a International Journal of Retail & Distribution Management ; |v v. 33 | |
| 505 | 0 | |a EDITORIAL ADVISORY BOARD; Guest editorial; A model of socially responsible buying/sourcing decision-making processes; A dedicated follower of fashion: the expansion strategy of David Linley & Co. Ltd; The nature of parenting advantage in luxury fashion retailing -- the case of Gucci group NV; Bricks, clicks, and pix: apparel buyers' use of stores, internet, and catalogs compared; Salesperson roles: are online retailers meeting customer expectations?; The unhappy shopper, a retail experience: exploring fashion, fit and affordability. | |
| 520 | |a Grete Birtwistle is the Head of Division of Marketing at the Caledonian Business School, GlasgowCaledonian University. She has extensive fashion retailing experience and her PhD investigated thearea of store image and store positioning for fashion retailers. In particular, she highlighted theimportance of retail staff perception of store image factors and that employees should be advocatesof the company. She has published a number of papers and made contributions to books, mainly onareas of fashion marketing. Her current research explores ways of increasing the speed in thefashion supply chain. | ||
| 504 | |a Includes bibliographical references. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Physical distribution of goods |x Management. | |
| 650 | 0 | |a Retail trade |x Management. | |
| 650 | 6 | |a Distribution (Économie politique) |x Gestion. | |
| 650 | 7 | |a Physical distribution of goods |x Management |2 fast | |
| 650 | 7 | |a Retail trade |x Management |2 fast | |
| 700 | 1 | |a Birtwistle, Grete. | |
| 700 | 1 | |a Moore, Christopher M. | |
| 776 | 0 | 8 | |i Print version: |a Birtwistle, Grete. |t Fashion Retailing : Part 2. |d Bradford : Emerald Group Publishing Limited, ©2005 |z 9781845441333 |
| 830 | 0 | |a International Journal of Retail & Distribution Management. | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=233890 |z Texto completo |
| 938 | |a EBL - Ebook Library |b EBLB |n EBL233890 | ||
| 994 | |a 92 |b IZTAP | ||