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Making sense of business reference : a guide for librarians and research professionals /

"In times of recession, the library is more critical than ever for those who want to start a business and need to do research, and academic and public libraries are at the heart of a growing need to research business questions. An 'accidental business reference librarian by trade, ' R...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Ross, Celia, 1971- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Chicago : American Library Association, 2013.
Temas:
Acceso en línea:Texto completo
Tabla de Contenidos:
  • The business reference question
  • The business reference resource (aka the business reference database)
  • Company research
  • Industry research
  • Company finance
  • Investment research
  • Consumer research and marketing/advertising
  • Business (and other) statistics
  • International business
  • Small business
  • Other handy business reference resources and tips
  • Business reference wrap-up.