Voters or consumers : imagining the contemporary electorate /

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This edited collection seeks to map current thinking and practice in order to assess the extent to which the consumer, as opposed to the voter, should now to be elevated to a central position within our understanding of the relationship between the public and political spheres. The volume will first...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Otros Autores: Lilleker, Darren G., Scullion, Richard
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Newcastle, U.K. : Cambridge Scholars Pub., 2008.
Temas:
Political participation.
Political sociology.
Political campaigns.
Marketing > Political aspects.
Consumer behavior > Political aspects.
Communication in politics.
Participation politique.
Sociologie politique.
Marketing > Aspect politique.
Consommateurs > Comportement > Aspect politique.
Communication politique.
Political science & theory.
POLITICAL SCIENCE > Political Freedom & Security > Civil Rights.
POLITICAL SCIENCE > Political Freedom & Security > Human Rights.
Communication in politics
Political campaigns
Political participation
Political sociology
Acceso en línea:Texto completo
Tabla de Contenidos:
  • TABLE OF CONTENTS; PREFACE; INTRODUCTION; UNINTENDED POLITICS OF INVESTING; THE CONSTRUCTION OF THE POLITICAL CONSUMER OR POLITICS; THE IMPACT OF THE MARKET ON THE CHARACTER OF CITIZENSHIP, AND THE CONSEQUENCES OF THIS FOR POLITICAL ENGAGEMENT; BRANDING THE MAYOR; BRAND BLAIR; GEORGE W, THE MARLBORO MAN AND THE MESSIAH; CITIZENS, CONSUMERS AND THE DEMANDS OF MARKET-DRIVEN NEWS; CONSUMING ELECTIONS? AN ANALYSIS OF YOUTH (NON)VOTING BEHAVIOUR; SHIFTING COGNITIVE GEARS; THE LIFEWORLD MODEL; CONCLUSION; CONTRIBUTORS.

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