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Crowdsourcing for dummies /
Give your business the edge with crowd-power! Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online. There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, marke...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
New York :
Wiley,
2013.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 100 | 1 | |a Grier, David Alan, |d 1955 February 14- |1 https://id.oclc.org/worldcat/entity/E39PBJtxcm9jhrtqjfDf8GKKh3 | |
| 245 | 1 | 0 | |a Crowdsourcing for dummies / |c by David Alan Grier. |
| 260 | |a New York : |b Wiley, |c 2013. | ||
| 300 | |a 1 online resource | ||
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| 505 | 0 | |a Crowdsourcing For Dummies; Contents at a Glance; Table of Contents; Introduction; About This Book; Conventions Used in This Book; What You're Not to Read; Foolish Assumptions; How This Book Is Organised; Icons Used in This Book; Where to Go from Here; Part I: Understanding Crowdsourcing Basics; Chapter 1: People Power: Getting a Feel for Crowdsourcing; What Is This Thing Called Crowdsourcing?; Considering Why People Crowdsource; Being a Crowdworker; Becoming a Crowdsourcer; Chapter 2: Getting to Know the Forms of Crowdsourcing and Crowdmarkets; Harnessing the Power of Divided Labour. | |
| 505 | 8 | |a Looking at the Rules that Govern How Crowdmarkets WorkChapter 3: Infiltrating the Crowd; Following the Crowdworker's Steps; Taking Lessons from Your Time as a Crowdworker; Joining the Staff of Wikipedia; Leaping into the Market with Amazon's Mechanical Turk; Donning the White Lab Coat: Zooniverse; Chapter 4: Joining the Crowdforce; Deciding to Join the Crowdforce; Considering Your Options; Getting Up and Running on a Macrotask Crowdmarket; Protecting Yourself as a Macrotasker; Making the Bid in Macrotasking; Completing the Macrotask; Part II: Looking at the Different Forms of Crowdsourcing. | |
| 505 | 8 | |a Chapter 5: Creating CrowdcontestsReaping the Benefits of Crowdcontests; Understanding Types of Crowdcontest; Running a Crowdcontest; Improving the Crowdcontest; Considering an Example: The Business Logo; Chapter 6: Raising Money with Crowdfunding; Knowing the Basics of Crowdfunding; Running a Crowdfunding Project; Considering an Example: Creating a Playground; Accumulating Equity for a Company; Chapter 7: Making Use of Macrotasks; Getting to Grips with Macrotasking; Seeing the Benefits of Macrotasks; Identifying Macrotasks; Preparing the Macrotask; Beginning the Macrotask. | |
| 505 | 8 | |a Choosing a MacrotaskerEnding the Macrotask; Considering an Example: Creating an App; Chapter 8: Managing with Microtasks; Identifying Tasks That You Can Microsource; Knowing How the Microtasking Process Works; Working through an Example with Mechanical Turk; Chapter 9: Combining the Intelligence of Self-Organised Crowds; Getting to Grips with Self-Organised Crowds; Determining What You Need the Crowd to Do: Information Gathering and Decision Making; Designing the Process; Organising a Prediction Market; Part III: Building Skill; Chapter 10: Engaging the Crowd with Your Project. | |
| 505 | 8 | |a Getting Started with CrowdbuildingInviting People to Join Your Crowd; Fostering Community Spirit; Sustaining the Crowd's Interest; Teaching and Training; Chapter 11: Instructing the Crowd; Preparing the Fundamental Message: Writing a Statement of Work; Connecting the Kneebone to the Thighbone: Creating Instructions; Getting Feedback on Your Guidance; Chapter 12: Crowdsourcing with Social Media; Knowing the Benefits and the Limitations of Social Media Crowdsourcing; Building a Private Crowd with Social Media; Doing Simple Crowdsourcing with Social Media. | |
| 500 | |a Turning the Process Upside Down: Using a Crowdsourcing Tool. | ||
| 520 | |a Give your business the edge with crowd-power! Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online. There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, market research, testing, capturing or analyzing data, and even raising funds. It offers access to a wide pool of talent and ideas, and is an exciting way to engage the public with your business. Crowdsourcing For Dummies is your plain-English guide to making crowdsourcing, crowdfun. | ||
| 588 | 0 | |a Print version record. | |
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| 650 | 0 | |a Organizational change. | |
| 650 | 0 | |a Industrial organization. | |
| 650 | 0 | |a Corporate culture. | |
| 650 | 0 | |a Employee selection. | |
| 650 | 0 | |a Business planning. | |
| 650 | 0 | |a Contracting out. | |
| 650 | 2 | |a Organizational Innovation | |
| 650 | 2 | |a Organizational Culture | |
| 650 | 2 | |a Personnel Selection | |
| 650 | 6 | |a Changement organisationnel. | |
| 650 | 6 | |a Industrie |x Organisation, contrôle, etc. | |
| 650 | 6 | |a Culture organisationnelle. | |
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| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Outsourcing. |2 bisacsh | |
| 650 | 7 | |a Business planning |2 fast | |
| 650 | 7 | |a Contracting out |2 fast | |
| 650 | 7 | |a Corporate culture |2 fast | |
| 650 | 7 | |a Employee selection |2 fast | |
| 650 | 7 | |a Industrial organization |2 fast | |
| 650 | 7 | |a Organizational change |2 fast | |
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