Reinventing Giants : How Chinese Global Competitor Haier Has Changed the Way Big Companies Transform.

Mostrar otras versiones (1)

A compelling profile of an emerging Chinese competitor Chinese firms are reinventing their business models, their corporate cultures, and themselves, becoming global competitors who increasingly offer knowledge rather than cheap labour in their quest to join the ranks of the ""world's...

Descripción completa

Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Fischer, Bill
Otros Autores: Lago, Umberto, Liu, Fang
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Wiley, 2013.
Temas:
Haier (Corporation)
Household appliances industry > China > Management > Case studies.
International business enterprises > China > Management.
Appareils ménagers > Industrie > Chine > Gestion > Études de cas.
Entreprises multinationales > Chine > Gestion.
International business enterprises > Management
China
Case studies
Acceso en línea:Texto completo

Ejemplares similares

Ejemplares similares