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Modern Rhetoric in Culture, Arts, and Media : 13 Essays.

In the 13 essays of this volume, Tübingen professor of Rhetoric Joachim Knape develops a series of approaches to a modern theory of rhetoric. In doing so, rhetoric is considered both a cultural and a communicative phenomenon. While classical rhetoric concentrated on the communicative fields of poli...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Knape, Joachim
Formato: Electrónico eBook
Idioma:Inglés
Alemán
Publicado: Berlin : De Gruyter, 2012.
Temas:
Acceso en línea:Texto completo

MARC

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505 0 |a Modern Rhetoric. An Introduction; General Rhetoric; 1 Rhetorical Fallacies and the Foundations of Intercultural Contrastive Research in Rhetoric; 2 Rhetoric between Historicism and Modern Science; 3 Oratorical Image, Prestige, Reputation and Ethos in Aristotelian Rhetoric; 4 Language or Rhetoric? A Dialog; Dialog; 5 A Rhetoric of Conversation; Rhetoric of Verbal Texts; 6 Historiography as Rhetoric in Medieval Times; 7 On the Problems of Literary Rhetoric; 8 Paratexts and the Rhetorical Factor in Literature; 9 New Rhetoric and the Rhetoric of Deconstruction; 10 The Rhetoric of Music. 
505 8 |a Intersemiotic Rhetoric11 A Rhetoric of Images; 12 On a Theory of the Rhetoric of Feature Films; Media Rhetoric; 13 The Concept of Medium in Rhetoric; Bibliography; Index. 
520 |a In the 13 essays of this volume, Tübingen professor of Rhetoric Joachim Knape develops a series of approaches to a modern theory of rhetoric. In doing so, rhetoric is considered both a cultural and a communicative phenomenon. While classical rhetoric concentrated on the communicative fields of politics and law, modern research in rhetoric has expanded its perspective, and has turned towards the areas of cultural life, media, and the arts. This volume sheds light on the theoretical and methodological aspects of a new rhetoric designed to incorporate these fields of interest. 
504 |a Includes bibliographical references and index. 
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