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International Business Handbook.
The focus of the book is understanding international influences that affect international business, and relevant aspects of the world environment. These aspects are economic, physical, sociocultural, political, legal and technological and include the cultures of foreign business organizations. Each...
| Clasificación: | Libro Electrónico |
|---|---|
| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
Hoboken :
Taylor and Francis,
2013.
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| Colección: | Routledge Library Editions: International Business.
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| Temas: | |
| Acceso en línea: | Texto completo |
Tabla de Contenidos:
- INTERNATIONAL BUSINESS HANDBOOK; Copyright; International Business Handbook; Copyright; Contents; Contributors; Acknowledgments; Foreword; Preface; Part 1: An Overview; Chapter 1: Doing International Business: A Global Interview; Part 2: Doing International Business: Countries/Regions; Chapter 2: Doing Business in the Andean Countries; Chapter 3: International Influences Affecting Great Britain; Chapter 4: Central America; Chapter 5: China; Chapter 6: Egypt: International Business Perspectives; Chapter 7: West Germany; Chapter 8: New Perspectives in East-West Business: The Case of Hungary.
- Chapter 9: IsraelChapter 10: Japan; Chapter 11: Marketing Opportunities in the Middle East; Chapter 12: Poland; Chapter 13: Romania: Opportunities and Challenges; Chapter 14: Singapore; Chapter 15: International Business Climate in Turkey; Chapter 16: Business and Marketing Dynamics in the United States of America; Part 3: The Future; Chapter 17: Epilogue; Index.