Qualitative research in hospitality and tourism /
This ebook focuses on qualitative research in hospitality and tourism. It includes seven full research articles, one research in brief, and a book review. The articles are all unique in their application and in-depth presentation of qualitative research methods.
Clasificación: | Libro Electrónico |
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Otros Autores: | , |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
[Bradford] :
Emerald,
[2012]
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Colección: | International Journal of Contemporary Hospitality Management: Volume 24, Issue 6.
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Temas: | |
Acceso en línea: | Texto completo |
Tabla de Contenidos:
- Cover; EDITORIAL ADVISORY BOARD; Editorial; Guest editorial; Use of qualitative research in foodservice organizations; Investigative management and consumer research on the internet; Structure and process modeling of seemingly unstructured leisure-travel decisions and behavior; Using focus groups as a tool to develop a hospitality work-life research study; Consulting the oracle?; Beyond consensus: an alternative use of Delphi enquiry in hospitality research; How to promote cooperation in the hospitality industry.