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Competitive Intelligence 2.0 : Organization, Innovation and Territory.
The recent "concept of 2.0"", a consequence of ""Web 2.0"", discusses the emergence of a new style, emancipated from the Web, which finds applications in all areas of social activity: management, innovation, education, organization, territory, etc. This book consid...
| Clasificación: | Libro Electrónico |
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| Autor principal: | |
| Formato: | Electrónico eBook |
| Idioma: | Inglés |
| Publicado: |
London :
Wiley,
2013.
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| Colección: | ISTE.
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| Temas: | |
| Acceso en línea: | Texto completo |
MARC
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| 003 | OCoLC | ||
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| 008 | 130223s2013 enk o 000 0 eng d | ||
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| 020 | |a 9781118604403 | ||
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| 100 | 1 | |a Quoniam, Luc. | |
| 245 | 1 | 0 | |a Competitive Intelligence 2.0 : |b Organization, Innovation and Territory. |
| 260 | |a London : |b Wiley, |c 2013. | ||
| 300 | |a 1 online resource (398 pages) | ||
| 336 | |a text |b txt |2 rdacontent | ||
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| 490 | 1 | |a ISTE | |
| 588 | 0 | |a Print version record. | |
| 505 | 0 | |a Cover; Competitive Intelligence 2.0; Title Page; Copyright Page; Table of Contents; Foreword; Introduction; PART ONE: Organization; Chapter 1. Competitive Intelligence 2.0: A Three-Dimensional Relationship?; 1.1. Introduction: From information society boom; 1.2. ... to the emergence of competitive intelligence; 1.3. CI perceived as a way of managing relationships; 1.4. Decision-maker -- watcher -- information triangle: Toward a "bermudization" of actors?; 1.5. Teaching companies to be "intelligent": competitive versus competition?; 1.6. Conclusion; 1.7. Bibliography; Chapter 2. Management 2.0. | |
| 505 | 8 | |a 2.1. Introduction2.2. Competitive environment of the 21st Century; 2.2.1. Competitive environment; 2.2.2 Technological trends and innovations; 2.3. Management 2.0: the world is flat, but organizations should be full; 2.3.1. Creativity, sharing of responsibilities, and sharing of results; 2.3.2. Define leadership; 2.3.3. Collective and participative intelligence: employees' involvement; 2.4. Conclusion; 2.5. Bibliography; Chapter 3. Sustainable Development 2.0: Seeking "The Creation of Shared Values"; 3.1. Introduction. | |
| 505 | 8 | |a 3.2. Common features of a new paradigm of 2.0 compliant organizational management3.2.1. The characters of sustainable development applied to companies; 3.2.2. The emergence of a civil society of opinion; 3.3. The outlines of Sustainable Development 2.0; 3.3.1. Web 2.0 helping the social impact of enterprise; 3.3.2. Web 2.0 for environmental impact; 3.4. Conclusion; 3.5. Bibliography; Chapter 4. Corporate Education and Web 2.0; 4.1. Introduction: what is corporate education?; 4.2. Evolution of corporate education; 4.3. Corporate Education 2.0. | |
| 505 | 8 | |a 4.3.1. Trends, technological innovations and Corporate Education 2.04.3.2. Social trends and Corporate Education 2.0; 4.3.3. Transformations of the competitive environment and Corporate Education 2.0; 4.4. Good examples of Corporate Education 2.0; 4.4.1. Toyota University: Lean learning; 4.4.2. GE, Leadership, Innovation and Growth (LIG); 4.4.3. Enclos university: develop a corporate education project for an SME; 4.5. Competitive Intelligence and Corporate Education 2.0; 4.6. Conclusion; 4.7. Bibliography; Chapter 5. Marketing 2.0; 5.1. Introduction; 5.2. E-marketing: a changing activity. | |
| 505 | 8 | |a 5.3. Web Analytics: an essential discipline for an effective e-marketing piloting5.3.1. Competitive intelligence for Web Analytics; 5.3.2. Web Analytics 2.0: from the approach of Watch adapted to e-marketing to the approach of competitive intelligence adapted to e-marketing; 5.3.3. Emergence of competitive intelligence tools for e-marketing piloting; 5.4. Conclusion; 5.5. Bibliography; PART TWO: Innovation; Chapter 6. Parallax: Mindset 2.0; 6.1. Introduction; 6.2. Thought and action in the digital age; 6.2.1. Creativity and richness of civilizations. | |
| 500 | |a 6.2.2. Specific aspects, individual potential. | ||
| 520 | |a The recent "concept of 2.0"", a consequence of ""Web 2.0"", discusses the emergence of a new style, emancipated from the Web, which finds applications in all areas of social activity: management, innovation, education, organization, territory, etc. This book considers the implications of the changing paradigm for competitive, economic and territorial intelligence applied to innovation, value creation and enhancement of territories. Competitive intelligence is therefore in the ""2.0"" and its values: perpetual beta, user-generated content, social relations, etc., horizontality, a renewed le. | ||
| 590 | |a ProQuest Ebook Central |b Ebook Central Academic Complete | ||
| 650 | 0 | |a Business intelligence. | |
| 650 | 0 | |a Information technology. | |
| 650 | 4 | |a Business intelligence. | |
| 650 | 4 | |a Information technology. | |
| 650 | 6 | |a Technologie de l'information. | |
| 650 | 7 | |a information technology. |2 aat | |
| 650 | 7 | |a Business intelligence |2 fast | |
| 650 | 7 | |a Information technology |2 fast | |
| 758 | |i has work: |a Competitive intelligence 2.0 (Text) |1 https://id.oclc.org/worldcat/entity/E39PCGj9qGdxGDmjpvjTq98GMd |4 https://id.oclc.org/worldcat/ontology/hasWork | ||
| 776 | 0 | 8 | |i Print version: |a Quoniam, Luc. |t Competitive Inteligence 2.0 : Organization, Innovation and Territory. |d London : Wiley, ©2013 |z 9781848213050 |
| 830 | 0 | |a ISTE. | |
| 856 | 4 | 0 | |u https://ebookcentral.uam.elogim.com/lib/uam-ebooks/detail.action?docID=1124683 |z Texto completo |
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